Dream11 brings cricketing icons together for ‘Champions Ka Game’ trophy campaign

The campaign features Virat Kohli, Rohit Sharma, Jasprit Bumrah, Rishabh Pant, Suryakumar Yadav and Ravindra Jadeja among other cricketing legends

by e4m Staff
Published: Feb 19, 2025 1:09 PM | 2 min read

Dream11 Champions Trophy

Dream11 has launched a new advertising campaign, “Champions Ka Game”, ahead of the Champions Trophy.

The campaign encourages cricket fans to rally behind the Indian team as they strive to emerge again as champions.

In a series of witty ads’ Indian cricketing icons gear up for the Champions Trophy 2025 — Virat Kohli, Rohit Sharma, Jasprit Bumrah, Rishabh Pant, Suryakumar Yadav, Ravindra Jadeja, are unable to recall recently becoming World Champions at the T20 World Cup 2024.

The campaign also features the legendary former Team India captain Kapil Dev.

Speaking about the campaign, Vikrant Mudaliar, Chief Marketing Officer, Dream Sports & Dream11, said, “With Champions Ka Game, we aim to inspire fans to rally behind the Indian cricket team as they chase their dream of winning the Champions Trophy 2025. As one of the biggest fans of Team India, we shared the joy of the T20 World Cup win with over a billion Indian fans and will be cheering them on at this year’s Champions Trophy. As the world’s leading fantasy sports platform, Dream11 is committed to constantly raise the bar and deliver a world-class user experience. Through this campaign, we hope to reignite passion among cricket fans, encouraging them to put their best foot forward each game, just like our star players, bringing their A-game every day.”

The campaign film has been conceptualized by Tilt Brand Solutions and Zero Fifty.