diwali
The campaign has received more than 11 lakh viewers within a week
exchange4media Staff Nov 30, 2020 12:28 PM
The campaign will be promoted across print, radio and digital platforms
exchange4media Staff Nov 18, 2020 5:56 PM
Brands are focussing more on emotions to engage with audience now, says Pooja Garg Khan, Head Corporate Communications, Panasonic India in the latest edition of ‘e4m PR and Corp Comm Festive Series’
Nafisa Shaheen Nov 18, 2020 9:33 AM
As per industry heads, brands have been cautious but there has been an upward swing compared to the last quarter
Noel Dsouza Nov 18, 2020 8:31 AM
As Indian Terrain completes 20 years, Charath Narsimhan, MD, Indian Terrain Fashions, tells us about the company’s sustainable strategy, joining forces with Fairtrade India & expanding to Tier markets
Ritika Raj Nov 17, 2020 8:46 AM
Nipun Marya, Director Brand strategy, Vivo India, shares more — on the new campaign launched around Diwali and how the brand sailed through a pandemic year that was also high on anti-China sentiment
Neeta Nair Nov 17, 2020 8:28 AM
The campaign has been conceptualized by Autumn Grey & Utopians
exchange4media Staff Nov 16, 2020 2:00 PM
The digital film series launched for #DiwaliAurParle campaign showcases four short stories of key events that make the Diwali preparations special
exchange4media Staff Nov 16, 2020 8:12 AM
The campaign brings to life, the celebration of the festival of lights with a golden experience for its consumers through digital and on-ground activations
exchange4media Staff Nov 16, 2020 8:00 AM
Facebook has collaborated with Taproot Dentsu and ad filmmaker Amit Sharma for the film
exchange4media Staff Nov 16, 2020 7:56 AM
The campaign has been conceptualized by M&C Saatchi February
exchange4media Staff Nov 15, 2020 6:00 PM
This is an extension of their earlier campaign Ek Aur SIP Ho Jaaye
exchange4media Staff Nov 15, 2020 10:00 AM
The digital film tends to bring together memories of Diwali celebrations in offices that many are missing this year
exchange4media Staff Nov 14, 2020 4:00 PM
The digital film has been conceptualized and created by FCBUlka
exchange4media Staff Nov 14, 2020 2:00 PM
The brands have come together to create a special Augmented Reality lens that will allow users to share Diwali wishes from the safety of their homes
exchange4media Staff Nov 14, 2020 10:00 AM
This campaign highlights the importance of seeking happiness even when there are challenges
exchange4media Staff Nov 13, 2020 2:40 PM
The brand films are being broadcast across TV, social media and digital platforms
exchange4media Staff Nov 13, 2020 2:23 PM
