dating-app
In this segment, Karan Johar humorously navigates the dynamics of contemporary dating
The dating app does not allow men to engage until invited or approved by a woman
e4m Staff Aug 29, 2025 6:49 PM
Dating apps are now marketing heartbreak, using breakup-themed campaigns to tap into Gen Z’s focus on self-care and emotional growth
Soumya Gawri Jul 25, 2025 8:09 AM
Founder Kaushik Banerjee said that with HT’s investment, fluttr is now backed by the three biggest names in Indian media, which also includes Times of India and Zee Media Corporation
The campaign aims to inspire and empower Gen-Z to take control of their own happiness and not settle for less in relationships
exchange4media Staff Feb 13, 2023 5:26 PM
The peppy ad is a part of the brand's latest 'You up?' campaign
exchange4media Staff Dec 24, 2022 8:33 AM
The campaign has a special appearance by actor Ishaan Khatter
exchange4media Staff Mar 24, 2022 1:42 PM
In the campaign, Pednekar urges viewers to make romance equal by taking steps to bridge the romance gap
exchange4media Staff Mar 9, 2022 2:02 PM
Bumble’s community can now select up to five badges from over 100 languages globally and over 30 languages in India
exchange4media Staff Nov 9, 2021 1:12 PM
Tanya Bami, Director, International Originals, Netflix India, said that the association with Tinder will help them keep the show as real as the times today
exchange4media Staff Jul 13, 2021 2:40 PM
The campaign encourages single Indians to make the first move from the comfort of their homes to forge healthy and equitable connections on Bumble
exchange4media Staff Jun 13, 2021 6:00 PM
Bumble partners with Bollywood actor Ishaan Khatter for a series of interactive stories to help singles navigate dating in 2020
exchange4media Staff Nov 28, 2020 8:01 AM
The campaign spans across various touchpoints, including five digital films conceptualised by The Script Room
exchange4media Staff Nov 24, 2020 4:45 PM
As per the Global Mobile Consumer Trends Report 2020, India also leads the global average in gaming and fitness apps downloads
Dipali Banka Sep 4, 2020 1:37 PM
Dating app OkCupid has launched a new campaign #AllyOfLove
exchange4media Staff Jun 28, 2020 10:00 AM
At e4m's webinar on technology playing Cupid during the lockdown, panellists shared some insights on 'dating' trends seen during the time
exchange4media Staff Jun 27, 2020 8:34 AM
The panel will discuss the business of the matchmaking industry during the times of pandemic
exchange4media Staff Jun 26, 2020 8:07 AM
Gupta speaks about the factors that give OkCupid an edge over its competitors, its India-focused efforts and why a person is more than just photograph on the dating app
Anjali Thakur Feb 19, 2020 8:29 AM
Priti Joshi, Vice President of Strategy, Bumble, talks about the growth of the brand and how they are popularizing it in India
Tasmayee Laha Roy Feb 6, 2020 8:11 AM