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Recikaa?blur=25

In a chat with e4m, Redickaa Subrammanian, CEO & Co-founder, Resulticks shares her views about India’s digital transformation and innovative marketing technologies in the light of the pandemic

Simran Sabherwal Aug 13, 2020 3:29 PM

comscore?blur=25

Times Internet Limited stands at number three with 315 million unique visitors and 77.7% reach

Dipali Banka Aug 4, 2020 8:21 AM

microsoft tiktok?blur=25

If the deal is finalised, Microsoft will own and operate the video-sharing app in the US, Canada, Australia and New Zealand

exchange4media Staff Aug 3, 2020 9:08 AM

shonali chakravarthy?blur=25

Chakravarty, Head of Communications, APAC at Lenovo’s Data Center Group talks about her 'to-do' list as the new APAC Head, challenges to communicators operating in diverse geographies and more

Nafisa Shaheen Jul 24, 2020 8:24 AM

Saurabh Singh?blur=25

Earlier, Singh worked with HCL Technologies as a Risk & Compliance Manager and has a decade long experience in multiple areas of Information technology

exchange4media Staff Jul 22, 2020 11:03 AM

akamai?blur=25

India, was the most targeted country in 2019, enduring with 2.4 billion credential stuffing attacks, followed by the United States at 1.4 billion

exchange4media Staff Jul 20, 2020 3:56 PM

digital?blur=25

The report recommends limiting first movers Facebook, Amazon, Uber and Google's control over data that has put startups at a disadvantage

exchange4media Staff Jul 13, 2020 5:27 PM

Data Driven Marketing Mindset?blur=25

Industry leaders deliberated on how organizations can create a strong data-driven culture

exchange4media Staff Jun 6, 2020 8:52 AM

Martech?blur=25

At the e4m webinar, MarTech experts will spell out how companies can create a strong, data-driven culture

exchange4media Staff Jun 4, 2020 7:36 AM

BARC?blur=25

BARC and MDL have resumed on-field operations in Green Zones following precautions for the Panel Homes and the on-field executive

exchange4media Staff May 20, 2020 5:00 PM

Data Security?blur=25

Guest Column: Praveen Rao, Director, Digital Strategy at Motivator, decodes how the trend toward a cookie-less web impacts publishers and third-party ad-tech platforms the most

Praveen Rao May 12, 2020 1:33 PM

Anjali Malhotra?blur=25

Guest Column: Anjali Malhotra, Chief Customer, Marketing and Digital Officer, Aviva India pens down some evolving strategies to follow in the new normal and plan for success post the crisis

Anjali Malhotra May 12, 2020 8:46 AM

Manasi Narasimhan?blur=25

Manasi Narasimhan, VP and Head Marketing & Communications South Asia, Mastercard, says marketers will need to protect brand reputation and incorporate privacy & security in brand building

Manasi Narasimhan May 4, 2020 9:31 AM

Dentsu Aegis Network?blur=25

The tool has been launched under the umbrella of DMC Explore and provides an agnostic approach towards planning and buying on OTT platforms

exchange4media Staff Apr 22, 2020 12:46 PM

GroupM?blur=25

According to the study, on average, two times more consumers say TV ads provide a more positive impression of brands than common digital formats

exchange4media Staff Mar 31, 2020 12:31 PM

Raj JAin?blur=25

The Times Group CEO quotes the World Health Organization to assure readers that the likelihood of contracting coronavirus from newspapers is low

exchange4media Staff Mar 24, 2020 4:17 PM

WPP sandtable?blur=25

Sandtable will make GroupM the first media agency group to purposefully invest in Agent Based Modeling

exchange4media Staff Mar 5, 2020 2:51 PM

Barindra Dutta?blur=25

Dutta was previously with Indianbulls where he was the Head of Advanced Analytics

exchange4media Staff Feb 26, 2020 1:20 PM