Rahul Menon takes on Senior Group Manager – India Marketing role at Datadog

Rahul Menon has taken on the role of Senior Group Manager – India Marketing at Datadog, moving up from his previous position as Principal Marketing Manager – India at the company.

Menon assumed the new role in July 2026, following a tenure as Principal Marketing Manager that began in December 2024. His current remit focuses on marketing leadership in India.

Before joining Datadog, Menon spent over six years at Zendesk, where he progressed through several marketing leadership roles, most recently serving as Group Marketing Manager for India and SAARC from October 2022 to December 2024.

At Zendesk, Menon worked on expanding the company’s presence in India through targeted marketing strategies, pipeline acceleration programmes and account-based marketing initiatives. He also led campaigns aimed at enterprise customers, developed localised thought leadership, and oversaw events and content initiatives to strengthen brand awareness and customer engagement.

Earlier, he served as Marketing Manager for India and SAARC, having joined Zendesk in December 2018 as Marketing Manager – India. During his tenure, he focused on digital marketing, customer experience, demand generation and market development.

Menon began his career in technology marketing at Directi, where he worked with Flock, the team messaging and collaboration platform. Between May 2016 and December 2018, he handled product marketing, content, events and developer marketing. His responsibilities included product launches in international markets, university-focused initiatives and strategies to improve customer retention and conversion.

Menon’s move to the senior group management role at Datadog builds on his experience in B2B technology marketing, regional market development, demand generation and integrated marketing programmes.