MS Dhoni and CSK team mates end up finding a new groove in Gulf Oil’s innovative musical campaign ‘Dum Andar’

exchange4media Staff 1 day ago

Whenever users decide to have their food delivered to them, they can now also predict the winner of that day’s IPL match and win rewards if their prediction is right

exchange4media Staff 1 day ago

Launches #CricketKaTicket campaign with digital film, along with an augmented reality game on Facebook

exchange4media Staff 5 days ago

Peter England has also entered into a partnership with Hotstar as an Associate Sponsor for IPL broadcasting

exchange4media Staff 1 week ago

Fans have taken to Twitter to celebrate Chennai's impressive start to the season, making it the most talked about team in the first week of the IPL

exchange4media Staff 04-April-2019

The season’s opening weekend witnessed close to 1.4 million Tweets as fans join in the global cricket conversation

exchange4media Staff 26-March-2019

Cover It Up now has over 240 phone models and over a thousand designs ranging across products such as t-shirts, laptop sleeve, notebook, crop tops, mugs and posters

exchange4media Staff 25-March-2019

Fans will get behind-the-scenes updates and chance to show support through Augmented Reality Lenses, Our Stories and more

exchange4media Staff 22-March-2019

Chennai Super Kings to play Royal Challengers Bangalore on March 23

exchange4media Staff 18-March-2019

Nikhil Madhok of Hotstar Original Content and Deepak Dhar of Banijay Asia, reveal whether or not MS Dhoni’s docu-drama is a move to provide more content to the consumers during IPL

Moumita Bhattacharjee 18-March-2019

The TVC features MS Dhoni, Shane Watson, Dwayne Bravo and Murali Vijay looking dapper in Peter England's Wedding Suits

exchange4media Staff 03-January-2019

Channel to broadcast player auction in 4 languages; Gautam Gambhir to debut as expert

exchange4media Staff 18-December-2018

Meanwhile Vodafone created maximum social media buzz followed by Vivo and Reliance Jio

exchange4media Staff 31-May-2018

Chennai Super Kings was the most discussed team this IPL, followed by Mumbai Indians and SunRisers Hyderabad

exchange4media Staff 31-May-2018

The exhilarating match between the Chennai Super Kings and the SunRisers Hyderabad saw the MS Dhoni led Chennai Super Kings emerging victorious

exchange4media Staff 28-May-2018

Wavemaker analyses social media conversations that happened around IPL season 11 from 7th April to 4th May 2018

exchange4media Staff 09-May-2018

Overall viewership of IPL across all platforms for week 3 was 30% higher than the comparable number of matches last year

exchange4media Staff 05-May-2018

In the comparative analysis done by Meltwater between Vodafone and Jio the latter edged past former by 91 per cent

exchange4media Staff 24-April-2018

The inaugural match of the 11th season, played between the Mumbai Indians and the Chennai Super Kings, registered a viewership on television of 6,355,000 impressions (India Urban, Males 15+AB).

exchange4media Staff 13-April-2018

A record for peak concurrent viewers on Hotstar was established during the match between Chennai Super Kings and Kolkata Knight Riders

exchange4media Staff 12-April-2018