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Shashi Sinha e4m TV First?blur=25

Sinha, CEO of IPG Mediabrands, said TV is still a sizeable business in the rest of the world especially in India

exchange4media Staff Feb 1, 2020 9:03 AM

Colors?blur=25

In the urban market, Star Plus and Sony Sab bagged second and third spots respectively on BARC India’s Week 3 ranking

exchange4media Staff Jan 31, 2020 8:37 AM

Suno app?blur=25

 Celebrating the power of storytelling in its most authentic form, the audio medium, Audible Suno takes listeners on a journey across formats and genres they most relate to and enjoy

exchange4media Staff Jan 28, 2020 5:11 PM

Vritti iMedia?blur=25

Vritti iMedia an OOH player came out with niche brand activations for Sapat Tea during regional festivals

Noel Dsouza Jan 20, 2020 8:57 AM

Suresh Khatanhar IDBI Bank?blur=25

Khatanhar has been with IDBI bank for 22 years and previously held the position of Executive Director heading Mid Corporate Group and Trade Finance

exchange4media Staff Jan 17, 2020 11:23 AM

TV?blur=25

According to PrimaVu data, English is the third most preferred language among premium South Audiences

exchange4media Staff Jan 7, 2020 8:40 AM

OML and Audible Suno?blur=25

Each of the four shows — SentiMental, Cupid Kaneez, The Unexperts and Why Would You Do This? cover a range of issues relevant today to a larger audience in India and across the world

exchange4media Staff Dec 23, 2019 7:02 PM

Karthik Nagarajan?blur=25

Guest Column: Karthik Nagarajan, Chief Content Officer for Wavemaker & host of The Filter Koffee Podcast, decodes the growth of the digital audio platform

Karthik Nagarajan Dec 19, 2019 8:43 AM

Aame katha?blur=25

The thriller Aame Katha opened with a rating of 4.1 GRPs and has recorded an average 3.7 GRPs in its fourth week of going on air

exchange4media Staff Dec 17, 2019 5:04 PM

Rainshine?blur=25

The podcasts - ‘Thriller Factory’ and ‘Be Stupid with Vir Das’ - have been produced by CM Studios and Weirdass Comedy respectively

exchange4media Staff Dec 13, 2019 12:49 PM

Audible Suno?blur=25

Audible Suno offers over 60 original series in Hindi and English, featuring Amitabh Bachchan, Katrina Kaif, Karan Johar, Anil Kapoor, Farhan Akhtar, Tabu, Vir Das, Vicky Kaushal and many other stars

exchange4media Staff Dec 13, 2019 11:18 AM

Colors Tamil?blur=25

Season 2 will have open auditions for every aspiring dancer to express themselves as an individual or as a pair

exchange4media Staff Dec 4, 2019 11:40 AM

Mindshare India?blur=25

The new voice-driven platform aims to help brands drive engagement in remote media-dark areas of India on the largest voice conferencing infrastructure with a capacity of 25,000 concurrent calls

exchange4media Staff Dec 2, 2019 3:32 PM

Sandipan Mondal Zapr?blur=25

At Advertising Club Bangalore's Knowledge Conclave, Sandipan Mondal, Founder & CEO of Zapr Media Labs, spoke about next-generation technology for real-time measurement

exchange4media Staff Nov 30, 2019 9:40 AM

Amarjit Singh Batra Spotify?blur=25

Amarjit Singh Batra, Managing Director-India, Spotify, highlights how brands can monetise Spotify to create personalised advertising campaigns

exchange4media Staff Nov 21, 2019 9:29 AM

VTION and Kantar?blur=25

The partnership brings together Kantar’s expertise in media measurement and consumer insights with VTION’s proprietary audience measurement technology and data management framework

exchange4media Staff Nov 18, 2019 12:56 PM

Rajesh Radhakrishnan?blur=25

Rajesh Radhakrishnan, Founder & Director, Vritti iMedia, shares how the agency is using transit advertising as their key OOH strategy to garner impact in the rural market

Noel Dsouza Nov 13, 2019 8:54 AM

Xaxis Nielsen?blur=25

Xaxis has partnered with Nielsen to apply the Digital Ad Ratings measurement across Xaxis View, Xaxis Video Premium and Xaxis Audio

exchange4media Staff Sep 24, 2019 12:44 PM