Xiaomi has made a smart move with MI Video and MI Music but there is no immediate threat as the market has the potential to absorb new players, say experts

Moumita Bhattacharjee 1 week ago

As part of #AirtelThanks programme, Airtel launches new prepaid bundle

exchange4media Staff 02-May-2019

Created by Biswa Kalyan Rath, the series has Shweta Tripathi in the lead

exchange4media Staff 05-April-2019

Advertising industry experts spill the tea on whether OTT platforms and their premium service paywall pose a challenge for advertisers or not

Noel Dsouza 01-April-2019

The e-commerce policy, if implemented in its present form, may prove to be a threat to Originals from global OTT platforms like Netflix and Amazon Prime, say experts

Tasmayee Laha Roy 25-March-2019

Series like ‘Black Sheep’, ‘Ctrl Alt Del’, 'Toofan Mail' & ‘Loose Connection’ have turned out to be major hits despite lack of support from producers and brands

Neethu Mohan 24-January-2019

Listeners can now directly ask Alexa to play music from their favourite movie soundtracks, play music by mood, activity, era, genre, artists or create a playlist just by asking

exchange4media Staff 16-January-2019

Likely to showcase more content like ‘Luther’ and ‘Dr Who’ along with that being streamed on iPlayer

exchange4media Staff 14-January-2019

The global video streaming service will also be strengthening its regional content with shows in Tamil, Telugu and other local languages

exchange4media Staff 11-January-2019

The new service was initially planned to exclusively support Amazon Fire TV devices but those without one can still access Freedive via IMDB's website on their computers

exchange4media Staff 11-January-2019

FMCG majors Hindustan Lever, Reckitt Benckiser and ITC Ltd. featured among top three advertisers

exchange4media Staff 07-January-2019

Success of original shows such as ‘Sacred Games’, ‘Mirzapur’ and ‘Karenjit Kaur’ suggests that online viewing audience are slowly lapping up digital content from OTT platforms

exchange4media Staff 31-December-2018

Some big names include Amazon Prime, TVS, Vodafone, Uber Eats, Paytm, Zoomcar

exchange4media Staff 22-December-2018

Customers in India can now discover the most popular tracks from around the world through voice on Amazon Prime Music

exchange4media Staff 13-December-2018

At the inaugural day of the CII Big Picture Summit, experts discussed challenges and opportunities involving streaming platforms

Ruhail Amin 07-December-2018

The party leads the list with 22,099 insertions, followed by Netflix with 12,951 insertions

exchange4media Staff 23-November-2018

Vijay Subramaniam, Director & Head, Content, Amazon Prime Video India, on their fifth original series Mirzapur, shaping the regional content strategy, banking on comedy genre and future line-up

exchange4media Staff 20-November-2018

Dr. Annurag Batra, Founder & Chairman of exchange4media group, in conversation with Dr. Subhash Chandra, Chairman, ZEE & Essel Group, on Zee’s plans ahead.

Annurag Batra 16-November-2018

Film by Supari Studios highlights the importance that stories hold in our lives, through the eyes of a grandmother and granddaughter

exchange4media Staff 12-November-2018

Netflix is said to have dedicated Rs 600 cr per year for original content in India and Amazon committed Rs 2,230 cr last year, which is expected to be allocated over two-three years

Madhuwanti Saha 10-October-2018