advertising-news
Brand’s marketing head Sujatha V Kumar talks about the campaign, its media strategy, and how it can promote the growth of digital transactions in the country
Cheil India, Good Morning Films and Leo Burnett India pick Specialist Agency of the Year awards
exchange4media Staff May 7, 2022 9:55 PM
The first definition of creativity is that you are not screwing up somebody else's life, says Piyush Pandey during a discussion with MCA Secretary Rohit Kumar Singh and ASCI Chairman Subhash Kamath
exchange4media Staff May 6, 2022 8:09 AM
Pal will be working on popular brands like Tanishq and Fastrack, among others
exchange4media Staff May 4, 2022 2:49 PM
Vineeta Singh, Ankush Sachdeva, SS Rajamouli and Madhuri Dixit among speakers
exchange4media Staff May 2, 2022 4:24 PM
The campaign will be running in 12,500+ spots in major national and regional channels
exchange4media Staff Apr 30, 2022 6:00 PM
The ‘zindagi ka josh har dum’ campaign claims that Cinkara’s nutritional value is beneficial for all age groups
exchange4media Staff Apr 30, 2022 8:40 AM
Divya Karani, Sameer Satpathy, Sanchita Roy, Geet Rathi, Rufina FR and Kainaz Karmakar on the panel
exchange4media Staff Apr 28, 2022 6:45 PM
More brands will definitely have to follow the example and it's great that a big advertiser like HUL is taking the first step, say experts
Mansi Sharma & Kanchan Srivastava Apr 27, 2022 9:14 AM
The ad highlights how people can feel proud with what they have created
exchange4media Staff Apr 26, 2022 2:47 PM
The TVC is shot and conceptualised by BenchMark International
exchange4media Staff Apr 26, 2022 2:41 PM
The campaign shows how even decisions considered insignificant can impact your life
exchange4media Staff Apr 25, 2022 3:05 PM
Industry insiders remain unimpressed with most of the TV ads running during IPL 2022
Mansi Sharma Apr 25, 2022 8:42 AM
The festival has roped in 18 sponsors this year, said Jaideep Gandhi and Anupriya Acharya in a conversation with e4m
exchange4media Staff Apr 22, 2022 9:01 AM
Not that I would quit writing or being a part of ad films but I want to know what I don't, says Haque who is tight-lipped about his next move
Neeta Nair Apr 20, 2022 8:02 AM
