wpp-media
Premjeet Sodhi, Global Analytics Lead at WPP Media, writes attention measurement, as it currently exists, has brought new knowledge but is only a promising first draft
Premjeet Sodhi Jun 30, 2026 12:17 PM
WPP Media's relationship with Mother Dairy began with the brand's digital mandate
e4m Staff Jun 23, 2026 1:06 PM
With many agencies already on board, absence of GroupM/WPP Media and Omnicom, now strengthened by IPG, could still determine if Roadstar becomes India’s common OOH currency
Kanchan Srivastava Jun 23, 2026 8:16 AM
Sumit Patil joins the company following a nearly five-year tenure at Zee Entertainment Enterprises Limited
WPP Media’s TYNY Midyear 2026 report forecasts India’s ad revenue to grow 8.8% this year with digital, commerce and AI-led formats driving momentum but total TV advertising to decline 6.8%
e4m Staff Jun 16, 2026 12:36 PM
WPP Media’s 'This Year Next Year 2026 Global Midyear forecast' is an upward revision from the 7.1% forecast in December
e4m Staff Jun 16, 2026 8:33 AM
Prior to this, Vanitha Selva was with Carat Malaysia for over 17 years
At the e4m CTV Conference 2026 in Mumbai, Ashwin Padmanabhan, COO, WPP Media, delved into the evolution of connected television, how we need to approach CTV differently and more
e4m Staff Jun 12, 2026 9:41 AM
As digital fatigue deepens, some of India's sharpest media and creative minds gathered to ask a pointed question: where does consumer attention truly live today, and how do brands reach it?
e4m Staff Jun 11, 2026 10:36 AM
At the fourth edition of the conference, Ashwin Padmanabhan, COO, WPP Media, will share insights on the topic, 'The Budget Is Ready. But Where Do You Bet? A Leader's Unfiltered Take on CTV'
e4m Desk Jun 10, 2026 12:44 PM
Prior to joining dentsu Vietnam, he served as Managing Partner at WPP Media
e4m Staff Jun 10, 2026 12:39 PM
Jain will be leading AI transformation, audience intelligence, and marketing strategy
Ankit Sharma's earlier role was as Group Head for Matrix Publicties & Media
Everyone knows what ads cost. They rarely know what they do. Premjeet Sodhi, Global Analytics Lead at WPP Media, writes why advertising must move beyond media metrics to business outcomes
Premjeet Sodhi May 29, 2026 6:55 PM
In his earlier role as Director-Digital, Jaison Dsouza was managing experts across Search, Social, Programmatic and Ad Ops channels
The network bagged 72 metals including 21 gold metals, 27 silver and 24 bronze metals across categories
While WPP Media was named ‘Network of the Year’, Wavemaker won ‘Agency of the Year’ title & IKEA bagged ‘Brand of the Year’ honour
The agency network outpaced Omnicom Media and Publicis Media as global media reviews touched $7 billion in Q1 2026
e4m Staff May 22, 2026 2:09 PM
The winner of the media mandate will be announced next week, e4m has learnt
Imran Fazal May 22, 2026 9:02 AM
At Goafest 2026, WPP Media’s Navin Khemka reflects on an Abby Awards sweep across clients and offices, saying every client he works with should be on stage
e4m Staff May 21, 2026 1:41 PM
Tribes Communications wins Grand Prix for its campaign The Barefoot Journey for Kansai Nerolac Paints
e4m Staff May 20, 2026 10:01 PM
Prior to her promotion, Kritika Saluja held the role of Senior Paid Media Manager
Toby Jenner and Philip Heimann will report to WPP Chief Operating Officer Devika Bulchandani
e4m Desk May 12, 2026 12:05 PM
Winnie brings over 24 years of media and marketing leadership, with deep expertise in strategy, operations & capability development
e4m Desk May 12, 2026 11:41 AM
Incumbent agency of the British carmaker is US-based Omnicom. In India, the account is estimated to be Rs 400 Cr
Mahendra Singh Chauhan previously held roles at Wavemaker, Rajasthan Patrika and others
Simone Quistgaard has been promoted to Executive Strategy Director, Growth Marketing & Brand
Prior to his promotion, Aayush Chauhan held the role of Associate Director - Programmatic
In a wide-ranging conversation with Dr. Annurag Batra, Prasanth Kumar, CEO of WPP Media South Asia, lays out how consumer shifts, AI acceleration and outcome-driven models are reshaping media services
e4m Staff Apr 29, 2026 9:13 AM
The media agency bagged 40 metals for its impressive work including 9 golds, 17 silver metals and 14 bronze metals across categories
Among the other key winners are Madison OOH, Laqshya Media Group, Coral Media, BMEG, Tanishq, Hindustan Unilever, UltraTech Cement and Pantaloons
The influencer agency bagged 17 metals including 5 golds, 5 silver and 7 bronze metals for its brilliant work across categories
e4m Desk Apr 15, 2026 10:57 PM
Among the other key winners are White Rivers Media, Monk Entertainment, Loreal India, Zydus Lifesciences and AER Media
e4m Desk Apr 15, 2026 10:57 PM
The mandate encompasses all media planning and execution responsibilities across India
Guest Column: Veteran adman Prabhakar Mundkur explores why some people seem to take pleasure in seeing a giant stumble, even when that giant helped build their careers, reputations and wealth
Prabhakar Mundkur Mar 14, 2026 9:43 AM
Karthik Shankar has over 17 years of experience in developing businesses through digital advertising technologies
e4m Staff Mar 14, 2026 8:22 AM
Prior to this, Tamina Plum was with Publicis Groupe as Chief Growth and Operating Officer for Starcom Worldwide
In her new role, Nancy Hall will lead the company's US organization into its next chapter of integrated, data-led growth, with a people-focused approach
The partnership will span across the UK and Central Eastern European markets, Hungary, Slovakia and Czech Republic