vistara
The corp comm teams of airlines have been on their toes during the lockdown to keep their brands fresh in the minds of the flyers
Nafisa Shaheen Jun 15, 2020 9:12 AM
Rashmi Soni, VP & Head of Corporate Communications, Vistara, talks about how the company is dealing with the COVID-19 crisis, leveraging digital and the paradigm shift in communication post-COVID
Nafisa Shaheen May 20, 2020 3:56 PM
Indian airlines involved Twitterati in a light-hearted conversation while asking people to stay at home
Nafisa Shaheen Apr 11, 2020 9:17 AM
We look at technology in a way that it can create maximum good for us as well as our customers, says Khaire, Principle Architect, Vistara -Tata Sia Airlines Limited
exchange4media Staff Oct 12, 2019 8:22 AM
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Brandmusiq Co-Founder Rajeev Raja and CEO Ajit Varma decode sonic branding and how the ad world is embracing the concept
Priyaankaa Mathur Jun 27, 2019 8:55 AM
Wheeler joined Vistara in March 2017, replacing Kishore Mardikar
exchange4media Staff Apr 29, 2019 1:45 PM
The entire campaign successfully earned 16M+ impressions in 17 days
Rasika Kiran Upasani Feb 28, 2019 8:14 AM
Advertorial: Part of a 100-day long Phoenix Festival, Phoenix Marketcity Pune celebrated the New Year by welcoming visitors and Punekars returning home with gift boxes on the first Sunday of the year
exchange4media Staff Jan 10, 2019 7:37 PM
Fly Higher’ is an extension of Vistara’s tagline ‘Fly the new Feeling’. Vistara offers travellers a flying experience like no other, thereby taking flying to the next level
exchange4media Staff Dec 15, 2018 8:51 AM
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Vistara airlines is a joint venture of Tata Sons and Singapore Airlines
exchange4media Staff May 31, 2018 8:54 AM
With Adobe Analytics, Vistara will derive accurate, timely and insightful data that will translate into actionable customer intelligence insights, and enhance business decision making
exchange4media Staff Apr 26, 2018 4:43 PM
In a fun and interactive way, Vistara’s ‘Airborne’ explains how things work from the moment one books a ticket to exiting the airport terminal after a flight, covering all customer touchpoints
exchange4media Staff Mar 12, 2018 1:51 PM
The decision of the national carrier to not serve non-vegetarian meals to its Economy Class passengers flying domestic routes has caused a countrywide uproar
Venkata Susmita Biswas Jul 11, 2017 7:37 AM
Vistara has appointed Deepika Padukone as the brand ambassador for the inaugural brand campaign
exchange4media Staff Aug 23, 2016 4:00 PM
Brands across categories leveraged their association with Mother's Day. By taking the emotional route to find a deep connect with the audience, some brands concentrated only on delivering the message, while others seamlessly integrated the product in the communication
Sarmistha Neogy May 9, 2016 7:49 AM
Top brands across industries have gone big on the digital medium. While some brands have launched contest-driven contests, others have sent out a strong message on the occasion of Diwali
Sarmistha Neogy Nov 13, 2015 8:49 AM
This mandate includes the full range of digital capabilities including Communication planning, Search, Display, Mobile and Analytics
exchange4media Staff Oct 20, 2015 12:18 PM
“Yes, we are in the process of appointing a creative agency to work on some specific projects for us,” confirmed the company spokesperson to exchange4media
Priyanka Mehra Oct 13, 2015 9:32 AM
The aviation venture by Tata Sons and SIA has just announced the names of the strategic partners
Priyanka Mehra Nov 3, 2014 8:10 AM
