Prior to this, Bhadauria was heading the marketing function at Portea home healthcare and has worked with companies such as HUL, Hindustan Times and Vodafone

exchange4media Staff Feb 18, 2020 12:09 PM

The Pitch Madison Advertising Report 2020 was unveiled on 13th February 2020, at Taj Santacruz, Mumbai

exchange4media Staff Feb 14, 2020 9:01 AM

Despite a year of slowdown in 2019, the digital medium continued to post healthy growth and was seen holding up the overall sentiment

exchange4media Staff Feb 13, 2020 5:19 PM

IPL, ICC T20 World Cup, festival season & good spending by OTT, mobile wallet brands and e-commerce platforms to help achieve estimates, says the report

exchange4media Staff Feb 13, 2020 5:12 PM

Gear up for one of the most awaited evenings - the unveiling of the Pitch Madison Advertising Report 2020, at the Taj Santacruz, Mumbai

exchange4media Staff Feb 13, 2020 8:38 AM

Sam Balsara, Chairman & Managing Director, Madison, spoke about how TV adds to Digital ROI and hence needs to be part of performance campaigns too

exchange4media Staff Jan 31, 2020 2:26 PM

The e4m TV First Conference will be held on January 31, 2020 at Taj Santacruz, Mumbai, and will be followed by the 6th edition of the e4m Prime Time Awards later that evening

exchange4media Staff Jan 27, 2020 8:04 AM

Other industry veterans too gave the audience an insight into what made Subhas Ghosal an outstanding advertising man and a leader who the entire industry loved

exchange4media Staff Nov 12, 2019 10:39 AM

Uday Shankar, President, The Walt Disney Company, APAC & Chairman of Star & Disney India, will take the audience through his journey in the media and entertainment industry over the past three decades

exchange4media Staff Oct 30, 2019 11:05 AM

Industry experts say the New Tariff Order did bring some uncertainty, and that GECs are facing a threat from OTT platforms & FTA channels

exchange4media Staff Aug 9, 2019 8:02 AM

According to the original report, released in February 2019, Adex was forecast to grow by 16.4%, but the agency has revised it downwards to 13.4%

exchange4media Staff Aug 8, 2019 6:18 PM

This app launch was followed by an interactive panel discussion entitled ‘A Wholesome Work-Life Balance.’ 

exchange4media Staff Jul 8, 2019 2:20 PM

‘Delighted’ & ‘overwhelmed’ were the common reactions that came from the winners as they walked away with the honours bestowed on them at IDMA 2019

exchange4media Staff Jul 1, 2019 8:08 AM

Advertising stalwart and Madison World Chairman, Sam Balsara was the Chief Guest at the Pepper Awards held on May 17 in Kochi

Neethu Mohan May 20, 2019 9:40 AM

Popkon Creatives got 7 silvers and 9 bronzes, Mathrubhumi one gold, 4 silvers and 5 bronze metals & Malayala Manorama bagged one gold in the illustration campaign category

exchange4media Staff May 20, 2019 8:41 AM

Pepper Awards are the biggest awards given in the advertising field in South India and the second biggest in India

exchange4media Staff May 13, 2019 1:01 PM

The 2nd edition of ISA CEO Conference was held on March 18, 2019 at ITC Maratha in Mumbai with the theme ‘The Connectedness Paradox’.

exchange4media Staff Mar 19, 2019 2:46 PM

The agency will create media planning and buying strategy for all mass media including print, television and radio

exchange4media Staff Mar 8, 2019 12:08 PM

Over 10 years, the advertising industry has more than tripled, having moved up from Rs 19,582 cr in 2009 to Rs 60,908 cr in 2018 growing at a CAGR of 12%

exchange4media Staff Feb 14, 2019 8:21 AM

The account was previously handled by Lodestar UM. Marico had called for a pitch a few weeks ago inviting leading agencies to participate

exchange4media Staff Feb 7, 2019 7:45 PM