TV share in the last decade stayed steady, only declining marginally due to digital emergence noted Balsara, Chairman, Madison World, at the e4m TV First Conference 2020

exchange4media Staff Apr 28, 2021 8:58 AM

The all-day event will be followed by the seventh edition of e4m Prime Time Awards to recognise the gold standard in TV advertising

exchange4media Staff Apr 21, 2021 8:52 AM

We bring you a roundup of the news that made headlines this past week

exchange4media Staff Apr 3, 2021 8:16 AM

Sam Balsara has also resigned as a Director of Madison Media Sri Lanka Private Ltd. and the Company’s name has been changed to Midas Media Pvt Ltd.

exchange4media Staff Mar 30, 2021 11:08 AM

Sam Balsara, Chairman and Managing Director, Madison World, explains why IPL is a fine platform for advertisers to improve reach and growth

Christina Moniz Feb 22, 2021 11:34 AM

Watch Sam Balsara, Chairman and Managing Director, Madison World, presenting the highlights of the PMAR 2021

exchange4media Staff Feb 22, 2021 8:23 AM

Digital to grow 25%, TV 17%, Print 35%, Outdoor 90%, and Radio 38%

exchange4media Staff Feb 17, 2021 4:06 PM

The launch of the report will be followed by talks featuring industry leaders like Uday Shankar, Vikram Sakhuja, Apurva Purohit, Ajit Varghese, Avinash Pandey & Lara Balsara

exchange4media Staff Feb 16, 2021 9:11 AM

We bring to you a collection of guest columns written by industry leaders for exchange4media in 2020

exchange4media Staff Jan 1, 2021 8:45 AM

Prior to this, Vengurlekar was the National Sales Head at Outlook Publishing Pvt. Ltd

exchange4media Staff Oct 20, 2020 10:53 AM

Shashi Tharoor-led IT panel may also take up the issue after MP Karti Chidambaran wrote to the Standing Committee, raising concerns about the 'legitimacy and reliability' of the TRP system

exchange4media Staff Oct 12, 2020 9:11 AM

Madison Media will be responsible for the brand's entire media mandate including print, television, radio, outdoor and digital

exchange4media Staff Oct 1, 2020 11:31 AM

Sam Balsara, Chairman and MD of Madison World, spoke about the challenges posed by Covid on businesses and AdEx at the unveiling of the Pitch Madison Advertising Mid-Year Report 2020

exchange4media Staff Aug 19, 2020 9:29 AM

The report will put the COVID-19 impact on AdEx into perspective, and also present a forecast for H2 2020

exchange4media Staff Aug 18, 2020 8:28 AM

Balsara spoke to Kailashnath Adhikari in the Visionary Talk series

exchange4media Staff Aug 6, 2020 7:34 PM

Sam Balsara, Chairman & Managing Director, Madison World shares his insights on the growth of the news genre post-COVID in the ongoing ABP News-e4m Webinar series

exchange4media Staff May 20, 2020 8:33 AM

As part of the ongoing ABP News- e4m Webinar series, Sam Balsara, Chairman & Managing Director, Madison will discuss the growth of the news genre post-COVID

exchange4media Staff May 19, 2020 8:31 AM

Conceptualized by Ogilvy India, the film was narrated by Piyush Pandey and directed by Neha Kaul of Corcoise Films

exchange4media Staff Apr 29, 2020 4:59 PM

According to industry experts on the e4m Webinar panel, sectors like infrastructure, real estate, auto & airlines will take longer to bounce back

exchange4media Staff Apr 9, 2020 3:35 PM

Empathy, transparency in dealings and remaining connected with consumers top of mind, say Sam Balsara, Shashi Sinha, Ashish Bhasin and Amer Jaleel on exchange4media’s first webinar

exchange4media Staff Apr 9, 2020 8:59 AM