protec
As per Badminton Association of India, digital platforms & social media accounts circulated misleading claims alleging inappropriate interactions between members of the judiciary and the executive
e4m Staff Jun 24, 2026 12:56 PM
Experts argue that while criminal liability may strengthen deterrence, it should be reserved for egregious cases involving deliberate deception
Imran Fazal Jun 24, 2026 9:01 AM
In a social media post entrepreneur Arnab Mitra writes that celebrations around Kunal Shah's rise at WhatsApp have overshadowed questions on data ownership, consent and regulatory oversight
e4m Staff Jun 23, 2026 1:26 PM
Kriti Sharma has 17 years of legal advisory and regulatory compliance experience across India and Southeast Asia
e4m Staff Jun 11, 2026 8:36 PM
This feature is in addition to contextual targeting technologies which Channel Factory is providing in its Proprietary AI tool
e4m Staff Jun 11, 2026 4:05 PM
The IT minister has signalled a fresh legal framework for artificial intelligence while balancing innovation, safety and economic growth
e4m Staff Jun 10, 2026 1:12 PM
The book launch took place at The Lalit, New Delhi, and was attended by legal luminaries, jurists, policymakers and environmental advocates
e4m Staff Jun 8, 2026 10:30 AM
As India's DPDP Act reshapes the data economy, consent is quietly becoming a balance sheet asset and the companies building the architecture around it may define the next decade of digital commerce
Anuja Jain Jun 2, 2026 8:44 AM
Competitor keyword bidding generated an estimated $50 billion a year for Search platforms globally. India's courts have now decided that it was never theirs to sell
Anuja Jain Jun 1, 2026 4:55 PM
Market observers and players say ruling a positive move for leader brands, opens a route for legal recourse & levels playing field; category, brand keyword investment likely to see an acceleration
Anuja Jain Jun 1, 2026 8:59 AM
When the Delhi High Court ruled against Google in the Hindware keyword case, it did not just hand a victory to a sanitaryware brand. It put adtech's entire business model in the dock
Anuja Jain May 30, 2026 3:26 PM
According to the complaint, Perplexity has copied CNN articles, videos and images to generate content that is "identical or substantially similar" to the news publisher's original works
e4m Desk May 29, 2026 12:49 PM
As per the report, of the 1,609 influencer ads processed 97.3% required modification, with over 54% promoting categories prohibited by law or where advertising is restricted
e4m Staff May 28, 2026 11:20 AM
This order is reportedly the first of a kind for Indian entrepreneurs
e4m Staff May 11, 2026 1:07 PM
Telecom operators, once seen as mere carriers of connectivity, are now emerging as one of the most consequential holders of consumer intelligence in the country
Anuja Jain May 2, 2026 9:14 AM
Crystal Crop Protection also unveiled its first national brand campaign with Akshay Kumar, 'Desh Ka Kisan, Desh Ka Asli Hero'
e4m Staff Apr 27, 2026 9:54 AM
At India AI Summit 2026, the Union Minister for Electronics and IT said India will be tough on harm but supportive of new technology
e4m Staff Feb 17, 2026 3:54 PM
As India’s digital economy matures and the DPDP Act reshapes accountability, privacy is increasingly seen as a marker of governance rather than just a compliance requirement
Anuja Jain Jan 28, 2026 9:28 AM
DPDP does not mandate mass deletion of old customer data but introduces purpose limitation, retention boundaries, and consent standards - marketers need to find a way around this, and fast
Shantanu David Jan 6, 2026 8:13 AM
The DPDP Rules 2025 tighten data flows in retail media, signalling the end of the Wild West era and establishing privacy as a premium feature
Shantanu David Nov 26, 2025 9:22 AM
PCI submitted a Joint Memorandum1 in June 2025 to MeitY in an attempt to engage with the Government of India by flagging serious lacunas in the DPDP Act, 2023
e4m Staff Nov 25, 2025 7:49 AM
The Ministry of Electronics and Information Technology has issued the final rules for the Digital Personal Data Protection Act, formally setting India’s data protection law into motion
e4m Staff Nov 14, 2025 4:42 PM
Under the rules, organisations handling personal data must explain what information is collected and why, while offering direct options for withdrawing consent or raising complaints
e4m Staff Nov 14, 2025 11:46 AM
The legal experts agree that India needs an AI advertising code of ethics based on principles, one that requires openness and guards against abuse without stifling creativity
Anuja Jain Sep 6, 2025 8:39 AM
According to the Commission, Meta’s current subscription model does not meet the criteria, as it does not offer a less personalised but still free option
e4m Staff Jun 30, 2025 8:50 AM
Vaishnaw said this while replying to MP and Congress leader Jairam Ramesh who recently criticized the Data Protection Act, 2023 saying it 'virtually destroys the Right to Information Act, 2005'
e4m Staff Apr 10, 2025 4:18 PM
Under the new regulations, all SEBI-registered intermediaries must register on social media platforms using their email IDs and mobile numbers listed on SEBI's SI Portal
e4m Staff Mar 26, 2025 9:43 AM
The draft rules aim to operationalise the DPDP Act passed in August 2023, addressing key areas such as consent management, data localization, and data breach notification
Shantanu David Mar 10, 2025 9:01 AM
Experts say while the Act enforces stricter protocols for data collection, it also presents an opportunity for brands to embrace a more ethical and transparent relationship with their audience
Shalinee Mishra Jan 7, 2025 8:52 AM
With stringent provisions aimed at safeguarding personal data, these rules will compel advertisers to recalibrate their strategies, focusing on transparency, user consent, and data minimization
Shantanu David Jan 6, 2025 8:52 AM
Key features include the establishment of a Data Protection Board, stringent measures for children's data protection, and specific standards for consent managers
e4m Staff Jan 3, 2025 11:43 PM
In the event of a data breach, government bodies will face the same penalties as private sector organizations, shares MeitY
e4m Staff Oct 17, 2024 6:50 PM
With the Adobe Content Authenticity web app allows creators to apply content credentials to their work, helping to protect content from unauthorized use and ensure creators receive attribution
e4m Staff Oct 9, 2024 10:41 AM
Italian company has been marketing cookies and chocolate-covered biscuits under the brand “Amuleti,” reminiscent of Amul’s trademark
e4m Desk Sep 12, 2024 12:22 PM
Industry leaders expressed cautious optimism about the impending Digital Personal Data Protection Act, anticipating a more regulated and trustworthy digital ad landscape in its wake
Shantanu David Aug 26, 2024 9:21 AM
I&B Minister Ashwini Vaishnaw said discussion on roles & responsibilities under DPDP are in advanced stage
e4m Staff Jul 23, 2024 7:07 PM
Bill prohibits large platforms from engaging in self-preferencing, restricting third-party apps, imposing anti-steering policies, misusing data of business users, and bundling products & services
Shantanu David May 3, 2024 8:37 AM
The whitepaper articulates the challenges and opportunities for the sector ahead
e4m Staff Mar 21, 2024 6:20 PM
In a letter to the Centre, the Editors Guild has said several provisions of the Data Protection Act could pose a challenge to investigative journalism and the safety of journalists
Shantanu David Feb 19, 2024 8:55 AM
The commercial showcases instances from daily lives where people end up damaging their phones
e4m Staff Oct 10, 2023 6:34 PM
MoS IT Rajeev Chandrasekhar said the govt will notify the board as soon as the selection process is over
exchange4media Staff Aug 21, 2023 9:07 AM
Industry experts say the heaviest impact of the law will be on the publishers and exchanges, at least in the short term
Shantanu David Aug 16, 2023 8:26 AM
The bill has been made technology agnostic so that evolving data concepts can be included without amendments
exchange4media Staff Aug 10, 2023 9:03 AM






