payments
According to a recent report, the National Payments Corporation of India is developing a common protocol through which verified AI agents could initiate UPI transactions within limits set by users
Meta’s push to replace phone numbers with usernames for its Indian user base has run into a wall in Delhi. But the real story is what one identity, shared across 3 apps, does for a single advertiser
Anuja Jain Jul 11, 2026 8:55 AM
The sixth edition of India’s leading fintech conference returns on 10 July 2026 at Taj MG Road, Bengaluru
Prior to joining NBSL, Gaurav Kochhar led the UPI, Digital Payments and API Banking business at ICICI Bank
e4m Staff Jun 23, 2026 1:40 PM
Cred founder Kunal Shah is expected to take on an operating role within the company
e4m Staff Jun 19, 2026 1:23 PM
The partnership aims to reflect the aspirations of a fast-evolving India
e4m Staff May 28, 2026 2:54 PM
Himanshu Verma has held leadership roles at Pine Labs, Freecharge, Bharti Airtel, Samsung India, Vodafone, among others
e4m Staff Mar 19, 2026 12:41 PM
Marks a strategic step in its next phase of growth focused on scale, inclusion, and long-term user confidence
e4m Staff Mar 18, 2026 2:08 PM
X had earlier announced a partnership with Visa to support the payments infrastructure for X Money
e4m Staff Mar 11, 2026 2:32 PM
The film stars Ishaan Khatter and Krithi Shetty in five cinematic films
e4m Staff Nov 25, 2025 12:53 PM
Shilpi joins BharatPe from Airtel Payments Bank, where she served as the Chief Marketing Officer
Google’s tie-up with Criteo looks like a simple retail media partnership, but it’s really Google plugging into the open internet’s retail pipes through a partner that already has the plumbing
Shantanu David Sep 19, 2025 9:12 AM
At e4m TechManch Conference 2025, Visa's Sandeep Ghosh outlines India's digital payments journey; highlighting innovation, AI, security, and the push for credit inclusion
e4m Staff Jul 17, 2025 4:46 PM
Visa’s Sandeep Ghosh, Group Country Manager, India and South Asia, discusses about digital payments, AI and what’s next for India’s fintech space
Aditi Uniyal and Soumya Gawri Jul 3, 2025 9:01 AM
Rath Yatra's cost-effectiveness in reaching rural, small-town audiences has drawn brands across categories - FMCG, digital payments, insurance, beverage - with purposeful participation, note experts
Sunidhi Vijay Jun 16, 2025 9:08 AM
Piyush Anchliya has over 15 years of experience across investment banking, corporate finance, corporate strategy, and M&A
e4m Staff Apr 15, 2025 11:48 AM
For each campaign, multiple agencies will be empanelled, and Madison has been nominated as one of them
Tasmayee Laha Roy Apr 7, 2025 8:39 AM
e4m celebrates the achievements of Shilpi Kapoor, Chief Marketing Officer at Airtel Payments Bank, this Women's Day
e4m Staff Mar 7, 2025 12:43 PM
Rajkummar Rao has been onboarded as the brand ambassador of Cashfree Payments
The campaign aims to bring the sweetness of the festivities to underprivileged children across India by contributing a box of sweets for every ten transactions completed via the BHIM app
e4m Staff Oct 29, 2024 11:39 AM
In this new role, Nitin Pulyani will spearhead product innovation and develop strategic growth initiatives for Cashfree Payments
e4m Staff Sep 24, 2024 1:19 PM
Rohit Katyal will lead Enterprise Sales. He joins from Phi Commerce where he was the Chief Business Officer
The brand bagged 4 metals in total including 2 golds, 1 silver and 1 bronze metal across categories
Ritesh Pai’s last role was President - Products and Solutions at TerraPay
Such situations, where clients hold back payments, not just affect the financial setup of the agency, but also takes a toll on the mental health of the ones who work on those projects, say experts
Sohini Ganguly Dec 19, 2023 8:09 AM
The campaign revolves around the bank’s newest offering for its customers, eco-friendly debit card
exchange4media Staff Aug 13, 2023 2:00 PM
The newly launched FinoPay digital savings account is expected to get more traction through this engagement
exchange4media Staff Mar 30, 2023 3:04 PM
The second leg of the company's #AbHarDinHuaAasan highlights how digital payments have simplified the way India transacts every day
exchange4media Staff Nov 8, 2022 12:35 PM
The ‘Aaiye Toh Sahi’ campaign drives home Fino Bank’s value proposition through various characters played by Pankaj Tripathi
exchange4media Staff Aug 21, 2022 6:00 PM
The campaign music video is a parody rendition of the popular evergreen song ‘dekh ke chalo’
exchange4media Staff Jul 26, 2022 3:28 PM
Prior to this, Kapoor was with American Express as Director of Marketing
exchange4media Staff Jul 5, 2022 12:33 PM
Experts opine that with super-apps, advertisers can get integrated opportunities and better performance visibility and they can be a one-stop solution for their customers
Shantanu David May 5, 2022 8:29 AM
The association is aimed at driving increased consumption of Fino’s services across India
exchange4media Staff Mar 23, 2022 3:40 PM
The agency will be playing a crucial role to build the brand positioning and brand prominence for the bank
exchange4media Staff Jan 12, 2022 3:04 PM
The company also reported 150 million monthly active users & an annualized total payment value of $651 billion in December 2021
exchange4media Staff Jan 7, 2022 4:02 PM
The campaign speaks to the Indian startup ecosystem which has emerged as the third-largest in the world after the US and China
exchange4media Staff Dec 22, 2021 5:04 PM
The brand film showcases the evolution of payments from cash to digital across generations
exchange4media Staff Nov 9, 2021 2:44 PM
The actor will be the face of FPBL's marketing campaigns across various platforms
exchange4media Staff Sep 13, 2021 4:34 PM
The digital platform will help these small business owners attract new consumers and incentivize consumers for shopping digitally across the platform
exchange4media Staff Aug 17, 2021 5:34 PM
Guru will oversee operations, reporting, governance, investor relationships and Management Information System
exchange4media Staff Jul 29, 2021 4:31 PM
Sujatha V Kumar, Head of Marketing for India & South Asia, Visa, discusses the campaigns, RBI’s new guidelines for contactless card payments and the future of banking
Anjana Naskar Jun 3, 2021 8:29 AM
Kunal Kalawatia, Chief of Marketing, NPCI, talks about leveraging the growing need for contactless payments globally
Ritika Raj Mar 8, 2021 8:31 AM
The strategic partnership will empower Indian micro, small and medium enterprises (MSMEs) in digitizing their operations and preparing for the future beyond cash
exchange4media Staff Feb 16, 2021 1:22 PM