Arvind Sharma was conferred with the 'AAAI Lifetime Achievement Award' for his outstanding contribution to the advertising industry across both the art and science of advertising

exchange4media Staff Dec 22, 2021 6:49 PM

The channel has 41 out of the Top 50 IMBD rated movies in Malayalam in its library

exchange4media Staff Dec 22, 2021 5:42 PM

The campaign speaks to the Indian startup ecosystem which has emerged as the third-largest in the world after the US and China

exchange4media Staff Dec 22, 2021 5:04 PM

The partnership will allow the ad tech company to extend its existing and growing 14,000 advertiser base to other supply types such as display advertising inventory, social networks and others

exchange4media Staff Dec 22, 2021 3:55 PM

An alumnus of IIT Kanpur and IIM Bangalore, Chakrawarti brings over 30 years of rich experience in the retail sector in building lifestyle brands

exchange4media Staff Dec 22, 2021 2:57 PM

In an internal email to employees, the ZEEL MD & CEO said the combined company is expected to drive immense synergies and will redefine entertainment across genres, screens, and languages

Javed Farooqui Dec 22, 2021 2:55 PM

With over 18 years of experience in Tech and reputation Comms, Pote will play a pivotal role in expanding its technology practice in the booming digital transformation wave

exchange4media Staff Dec 22, 2021 2:18 PM

SPE Chairman of Global Television Studios and SPE Corporate Development Ravi Ahuja asserted that India is an important market for Sony and that the company is committed to long-term investments here

Javed Farooqui Dec 22, 2021 2:10 PM

Aimed at small businesses, the team will leverage the power of reels to enhance both reach and engagement for brand Instagram pages

exchange4media Staff Dec 22, 2021 1:50 PM

With over 150 million active users, the lockscreen content platform was a favourite among major studios, music labels and OTT services

exchange4media Staff Dec 22, 2021 1:49 PM

The film will be available for free on Amazon’s shopping app

exchange4media Staff Dec 22, 2021 1:12 PM

The show will broadcast LIVE at 3 PM on December 23 on India Ahead's TV and digital platforms

exchange4media Staff Dec 22, 2021 1:01 PM

The gruesome monster, Myriapod, will be seen crashing into screens, jumping over buildings, smashing glasses and giving a new dimension to 3D Digital Out of home boards

exchange4media Staff Dec 22, 2021 12:46 PM

Nearly 1/3rd respondents said they want to see a new face as the next CM of Punjab. BJP’s Pramod Samant is the respondent's choice for the position in Goa

exchange4media Staff Dec 22, 2021 12:23 PM

Former Founder & CEO Sooraj Bhalla has decided to pursue other interests

exchange4media Staff Dec 22, 2021 10:18 AM

Show producer Rohit Raj shared the details of marketing strategies they used to reach a larger cohort of people and why they decided to go heavy on traditional marketing

Mansi Sharma Dec 22, 2021 9:13 AM

The cost of associate sponsorship is Rs 15 cr, and special partner deal has been priced at Rs 7 cr. For spot buying, brands will have to spend Rs 1.5 lakh per 10 seconds, as per industry estimates

Sonam Saini Dec 22, 2021 9:10 AM

The agreement builds on a decade-long relationship between Xandr, including its predecessor companies, and Microsoft for delivering global digital media solutions for advertisers

exchange4media Staff Dec 22, 2021 9:09 AM

Experts believe that print, radio, and outdoor are also expected to recover some lost ground due to aggressive spending by advertisers across categories

Javed Farooqui Dec 22, 2021 8:58 AM

The agreements follow the conclusion of an exclusive negotiation period during which ZEEL and SPNI conducted mutual due diligence

exchange4media Staff Dec 22, 2021 8:45 AM