oppi
amazon?blur=25

As per a TAM AdEx report, ad volumes of the category on TV grew by 5% in 2020 over 2019

exchange4media Staff Apr 2, 2021 7:59 AM

Asawari Sathaye?blur=25

Prior to this, she was the head of corporate communications, investor relations and sustainability at Shoppers Stop

exchange4media Staff Mar 1, 2021 2:10 PM

NDTV Shopping?blur=25

The platform will offer products from a wide range of categories like mobile, electronics, lifestyle, home, kitchen, and more, from the top brands across India

exchange4media Staff Jan 18, 2021 8:49 AM

diwali shopping?blur=25

As brands entice consumers with offers and new launches, Print re-emerges as the advertisers’ go-to-medium this festive season

Simran Sabherwal Nov 4, 2020 8:33 AM

Sakshi?blur=25

Sakshi’s Special Hyderabad Shopping Supplement on 17th October saw participation from advertisers across sectors like education, retail, real estate, textiles and health

exchange4media Staff Oct 19, 2020 10:41 AM

Bhavna Singh?blur=25

Singh moves on from OPPI where she was working as Senior Director, Communications and Patient Advocacy

exchange4media Staff Oct 9, 2020 5:32 PM

inmobi?blur=25

This year, Indians are willing to spend INR 15,000 on an average for shopping, states the report

exchange4media Staff Sep 21, 2020 3:43 PM

bhavnaSingh?blur=25

Bhavna Singh, Senior Director - Communications & Patient Advocacy, OPPI, was recently recognized as 'Mentor of the Year' at the e4m PR & Corp Comm Women Achievers Awards 2020

exchange4media Staff Sep 9, 2020 8:38 AM

Digital marketing?blur=25

The focus will now be on digital-led mediums as consumers are increasingly turning to digital devices to keep themselves entertained, say marketers

Neeta Nair Aug 24, 2020 8:22 AM

Deepak Lamba?blur=25

Guest Column: Deepak Lamba, CEO, Worldwide Media writes brands must begin to dabble with virtual proximity with their consumers & stakeholders

Deepak Lamba Jun 19, 2020 8:59 AM

Kantar?blur=25

The new report maps out the four phases of market recovery in the new normal and predicts trends by analysing current & past consumer behaviour

Sanstuti Nath Jun 16, 2020 8:14 AM

Google?blur=25

According to Google's 'What is India searching for: Insights for Brands Report', people are using their time going digital to binge-watch, read, learn & seek new ideas during the lockdown

exchange4media Staff May 2, 2020 10:01 AM

bigbasket?blur=25

The hirings will not only help plug customer demand but also provide employment to those who need it the most

exchange4media Staff Apr 3, 2020 10:00 PM

D2C?blur=25

Experts say the trend of Direct to Customer brands looks bullish as Internet penetration is increasing and first-generation online shoppers are evolving

Tasmayee Laha Roy Mar 4, 2020 8:21 AM

m4marry?blur=25

The matrimonial portal has partnered with McCann Worldgroup for the campaign

exchange4media Staff Jan 25, 2020 8:41 AM

Brand Factory FSW Influencer Marketing?blur=25

Influencers across the nation were associated with the retail chain and have weaved content pieces urging customers to shop at the annual shopping event

exchange4media Staff Dec 6, 2019 7:42 PM

Brand factory FSW?blur=25

The campaign is promoted on the digital platform using personalisation and video marketing to maximise consumer engagement

exchange4media Staff Dec 3, 2019 4:15 PM

Roch Dsouza Free Shopping Weekend?blur=25

Roch D'souza, CMO, Brand Factory, shares insights on how UGC has amplified the brand's Free Shopping Weekend event

Noel Dsouza Dec 3, 2019 9:09 AM

Mylomart?blur=25

Shoppers at the fest won prizes like Volkswagen polo car, Lloyd Ac’s, Lloyd Washing Machines and Led TVs

exchange4media Staff Nov 22, 2019 11:52 AM