The new collection stands out for its display of vibrant colors and distinctly curated designs that will have an instant connect with children and their parents

exchange4media Staff 02-April-2019

The new campaign ‘Pressure Ko Bolo Bye’, in association with Early Childhood Association, addresses the issue of constant comparison by parents, academic stress and peer pressure towards children

exchange4media Staff 01-April-2019

The star-studded awards saw kids favourites like Varun Dhawan, Deepika Padukone, Alia Bhatt, Kartik Aaryan, Sonakshi Sinha, Huma Qureshi and Ishaan Khattar walk the renowned Orange Carpet

exchange4media Staff 02-January-2019

Rudra movie to be sponsored by Center Fruit & Kellogg’s Chocos

exchange4media Staff 24-December-2018

TV channels across the country go all out with special programming and activities for Children's Day

Neethu Mohan 14-November-2018

Kids between 2-14 years account for 20 per cent of total TV impressions, says BARC India data

Sonam Saini 05-November-2018

Nicktoons travel 20 cities to engage with kids and make school time memorable

exchange4media Staff 08-August-2018

India’s prince of magic “Rudra” emerges a runaway hit in the kid’s category

exchange4media Staff 16-July-2018

A category first, Rudra is a magic comedy series that has been produced by Green Gold Animation.

exchange4media Staff 06-June-2018

Sarah Levy, Chief Operating Officer of Viacom Media Networks, will lead the brand on an interim basis.

exchange4media Staff 05-June-2018

Exciting programming line-up, giveaways, trip to US, film festival...all this and more in store for kids this summer from Nickelodeon

exchange4media Staff 25-May-2018

Th new campaign #SchoolKiMasti focuses on making going to school even more fun by adding beloved favourite Nicktoons characters to the daily lives of children

exchange4media Staff 11-April-2018

The initiative encourages kids to identify potential risks and reach out to an adult without fear.

exchange4media Staff 04-April-2018

Motu Patlu, Gattu Battu, Shiva become stress busters for kids this exam season

exchange4media Staff 20-February-2018

Dabur Red Paste returns for the second year to be the presenting sponsor, Jolly Rancher is the powered by sponsor and Funskool and Yellow Diamond are the associate sponsors

exchange4media Staff 23-November-2017

Bollywood superstars Alia Bhatt and Ranveer Singh to headline the kids’ awards at NSCI, Dome

exchange4media Staff 27-October-2017

Many types of teachers from all walks of life didn’t just have digital campaigns to their names but were also felicitated for their never ending support and drive

exchange4media Staff 06-September-2017

The agency conceptualised and executed an integrated marketing approach in collaboration with Nickelodeon and Voot Kids

exchange4media Staff 12-July-2017

Nina Elavia Jaipuria, Head – Kids Entertainment, Viacom18, talks about their new IP ‘Gattu Battu,’ how the kids’ cluster is contributing to Viacom18’s business and the growing ad rates in this category

exchange4media Staff 05-April-2017

The account win was the result of a multi-agency pitch which was initiated around four months ago

Priyanka Mehra 23-January-2017