msme
The report says digital adoption has helped nearly 60% of MSMEs achieve double-digit revenue growth with AI expected to unlock up to 30-35% improvement in profitability for businesses
e4m Staff Jul 8, 2026 12:06 PM
The rise of MSME spending is decentralising India’s digital ad ecosystem, say industry leaders; digital now central to customer acquisition, brand building and market expansion
Sunidhi Vijay Mar 9, 2026 8:42 AM
Industry leaders noted that the emphasis on continuity, manufacturing and infrastructure provides greater policy visibility and confidence for long-term investments
Sunidhi Vijay Feb 2, 2026 7:58 AM
With budget 2026 expectations, the issue explores how MSMEs are redefining ambition through discipline, digital maturity and institutional thinking
e4m Staff Jan 23, 2026 7:42 PM
Guest Column: Gargi Sarkar, Founder & MD of RA Brand Consultant, shares on how branding drives business
Gargi Sarkar Jul 8, 2025 1:51 PM
Recognising India’s leading MSME players, celebrating innovation, resilience and sustainable growth at BW Emerging Business Summit and Awards 2025
e4m Staff Feb 13, 2025 6:30 PM
This collaboration aims to enhance financial security for businesses, allowing them to focus on growth and sustainability with peace of mind
e4m Staff Nov 25, 2024 3:10 PM
As per the MSME Digital Index 2024, released by PayNearby, 65% of MSMEs use digital technology for daily business operations
e4m Staff Jun 26, 2024 1:42 PM
Growth in advertising spending reduced for most sectors in FY24, with eCommerce being the only exception, says a report released by Redseer Strategy Consultants
e4m Staff Mar 1, 2024 11:31 AM
The film celebrates the contribution of MSMEs to India's growth story
exchange4media Staff Jun 27, 2023 2:53 PM
Modi government’s last budget before elections in 2024 brings good news for the MSME and retail sector
Nilanjana Basu Feb 2, 2023 1:01 PM
Retail industry heads expect Finance Minister Nirmala Sitharaman to go for a reduction in customs duty, support for infra development and incentives for corporate capital expenditure
Nilanjana Basu Jan 31, 2023 9:02 AM
The campaign recognizes the power of the ‘name’ of MSME businesses that inculcates a strong sense of trust in customers
exchange4media Staff Jul 9, 2022 8:05 AM
The brand has released a film that gives glimpses into the challenges and ambitions of MSMEs and entrepreneurs
exchange4media Staff Jul 2, 2022 8:27 AM
The anthem celebrates MSMEs’ contribution to India’s growth story
exchange4media Staff Jun 30, 2022 10:30 AM
Prior to this, Goel was Head of Lending & Accounts Payable solutions at Global PayEX
exchange4media Staff Feb 23, 2022 2:13 PM
Print & OOH sectors expect tax reliefs, auto sector looks for a boost in the sale & GST relief, and A&M sector demands more power to digital & support for MSMEs from Budget
exchange4media Staff Feb 1, 2022 8:53 AM
The five-day campaign comprises a series of videos and a contest to honour local stores
exchange4media Staff Jun 29, 2021 1:29 PM
The 'Heroes Hamesha' campaign has been conceptualised by DDB Mudra South
exchange4media Staff Jun 26, 2021 9:00 AM
Scheme of Fund for Regeneration of Traditional Industries (SFURTI) is an initiative by Ministry of MSME to promote Cluster development
exchange4media Staff Mar 11, 2021 3:33 PM
With YES MSME as a plank for the campaign, the Bank is creating a multitude of opportunities, partnerships and resources for the segment to drive business outcomes
exchange4media Staff Feb 6, 2021 7:26 AM
With MSMEs in FMCG, education, BFSI, real estate, retail, etc. being selective with their spends, news channels had to live off ads coming in from large corporations in the last six months
Tasmayee Laha Roy Nov 6, 2020 8:38 AM
According to industry experts, digital advertising is expected to be a clear winner with MSMEs trusting the medium more than ever to reach out to their target audience
exchange4media Staff May 14, 2020 8:53 AM
Publicis’ data company Epsilon will be powering the new service named The Pact
exchange4media Staff May 2, 2020 6:51 PM
The film focuses on small and medium-sized businesses, with the key message that Paisabazaar.com, along with the entire country, stands united with them in these challenging times
exchange4media Staff May 2, 2020 11:42 AM
At the DAN e4m Digital Advertising Conference, Agarwal, Founder & CEO of IndiaMART, sheds light on the importance of tapping the MSME sector and the adoption of digital among them
exchange4media Staff Jan 24, 2020 8:46 AM