The practice aims to help organizations harness the potential of their employees with a holistic internal communications approach

exchange4media Staff Oct 16, 2020 6:54 PM


Ninan Thariyan, CEO, DT Next & Shriram Sanjeevi, VP, Levista Coffee on how the brand got coffee drinkers to brew Levista Coffee along with reading their morning newspapers

Simran Sabherwal Oct 6, 2020 2:56 PM


There has been a flood of advertisements with dubious claims about COVID-19 cures and preventions, says ASCI Chairman Subhash Kamath

exchange4media Staff Sep 30, 2020 3:23 PM


Guest Author: Majumdar, Head - Corporate Affairs, Communication and digital media, Egis India, writes that a people-first culture, & work-life balance will be key trends on employee engagement front

Bhaskar Majumdar Sep 24, 2020 6:44 PM


In a letter to IAMAI, the I&B Ministry wrote that it cannot support the proposed model citing lack of independent third-party monitoring, conflict of interest and other issues

exchange4media Staff Sep 22, 2020 11:52 AM


The funding is led by SIG and tech investor RTP Global, along with MDI Ventures and Pegasus Tech Ventures

exchange4media Staff Sep 21, 2020 2:48 PM


The campaign focuses on MPL’s T20 season ticket and will be run on TV and digital mediums

exchange4media Staff Sep 17, 2020 4:27 PM


Gravity Integrated will be responsible for consumer strategy and performance growth for the 50+ games on the mobile gaming platform

exchange4media Staff Sep 14, 2020 9:05 AM

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Experts weigh in on the fact that communication with its target groups and affordable data rates played a key branding role in triggering growth and prominence of the OFS industry

Nafisa Shaheen Sep 4, 2020 8:46 AM


The Bigg Boss house will have multiple MPL touchpoints to drive consumer connect

exchange4media Staff Sep 3, 2020 6:07 PM

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The viewership profile this time is expected to include first-time viewers due to the dearth in fresh content, experts say

Tasmayee Laha Roy Sep 3, 2020 8:33 AM


An online game ‘Bappa Maze’ has also been launched for virtual engagement

exchange4media Staff Aug 24, 2020 10:55 AM


Powered by Tamil Matrimony App, ‘Sinthanaigal Simplified’ is set to go on air on Sunday, August 23 at 11 am 

exchange4media Staff Aug 20, 2020 3:09 PM

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The films are part of the amplification of the initiative to target 1 million jobs, ensuring mass outreach to a wide range of people seeking help and employers

exchange4media Staff Aug 17, 2020 12:22 PM


IPL is scheduled to start on September 19, 2020 in UAE and conclude on Nov 10, 2020

exchange4media Staff Aug 14, 2020 6:17 PM

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Previously, Raj has led brand communications for Zeta, Flock, IBM Labs (India/South Asia), as well as managed reputation for brands like Nike, Procam, Speedo, Philips R&D, etc.

exchange4media Staff Aug 4, 2020 11:36 AM


The sponsorhip is for the upcoming One-Day International Series against England beginning July 30

exchange4media Staff Jul 17, 2020 6:49 PM

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According to the complaint, the blogger created a fake email id of a female employee who is working with Value 360

exchange4media Staff Jul 11, 2020 8:20 PM

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The webinar will deal with the impact of news on brands during an economic downturn

exchange4media Staff Jul 11, 2020 4:23 PM