mondelez
Conceptualised by Mondelez India & Ogilvy, the campaign has been rolled out for the newly launched Cadbury Chocobakes Cookies
exchange4media Staff Mar 3, 2020 12:58 PM
The eighth edition of the Pitch CMO Awards also saw the introduction of three new categories – Innovation, Transformation & Growth
exchange4media Staff Feb 28, 2020 9:34 PM
Conceptualised by FCB Interface, the campaign will be supported by extensive digital, outdoor and on-ground activation
exchange4media Staff Feb 25, 2020 5:07 PM
In this season of love, brands curate innovative marketing strategies to draw in consumers with clutter-breaking campaigns
exchange4media Staff Feb 13, 2020 8:36 AM
The initiative underscores the company’s commitment to stay consumer-obsessed and to empower consumers to snack right
exchange4media Staff Jan 9, 2020 1:52 PM
The Madbury contest has witnessed a huge response from enthusiastic participants on social media platforms
exchange4media Staff Dec 31, 2019 2:19 PM
The initiative is meant to empower consumers by providing them with more choices and newer eat experiences
exchange4media Staff Dec 24, 2019 4:05 PM
FMCG brand leaders like Suresh Narayanan, Bharat Puri, Nikhil Prasad Ojha & Deepak Iyer spoke about relentless innovation & growth strategies built on sustainability
Christina Moniz Dec 19, 2019 8:59 AM
With a national footprint in 8 states, the program focuses on health and nutrition education to impact the lives of about 100,000 beneficiaries to include children, youth, mothers, and teachers
exchange4media Staff Nov 14, 2019 3:30 PM
The brand has roped in Aishwarya Rai Bachchan as the face for Cadbury Dark Milk in India
exchange4media Staff Sep 30, 2019 5:15 PM
While Digitas will lead for Publicis in the gum and biscuit categories, Ogilvy and its sister agency David will lead for WPP
exchange4media Staff Aug 21, 2019 9:06 AM
Mahadev joined Zee Entertainment Enterprises in February as Head, Marketing Functions, of the same cluster
exchange4media Staff Jul 31, 2019 2:46 PM
The campaign, conceptualised by Ogilvy and Mather, is currently on air
exchange4media Staff Jun 27, 2019 6:22 PM
The launch will be supported by a high impact digital-led campaign
exchange4media Staff Jun 10, 2019 6:47 PM
The packaging industry, which stood at $32 billion in 2015, had grown at a CAGR of 15% in the last 5 years and is expected to continue growing at a CAGR of 13-15% in coming years
Apart from the digital film, Mondelez plans to roll out the campaign on OOH and other digital media
exchange4media Staff May 31, 2019 3:10 PM
Both the advertisement fall right in the middle of the popular IPL season providing cricket fans the necessary excitement
exchange4media Staff Apr 18, 2019 6:10 PM
With this partnership, Mondelez India intends to accelerate growth and focus on agile innovations to stay ahead of the ever-changing consumer demands
exchange4media Staff Apr 17, 2019 5:19 PM
Showcasing illustrations of the lovable Minion characters, the new Cadbury Dairy Milk in Lickables highlights the Minions range and comes with 55 exciting Minions toys
exchange4media Staff Mar 18, 2019 1:32 PM
The brand hinted at a collaboration via a social media post making the brand tie-up one of the biggest collaborations to date
exchange4media Staff Mar 1, 2019 7:19 AM
