media-tv
Sun Marathi?blur=25

In 2019, Sun TV Network had put the launch of Sun Marathi on hold due to slowdown in the economy

exchange4media Staff Oct 11, 2021 8:36 AM

enba2020?blur=25

The categories judged were Best Current Affairs Program, Best Business Program (Hindi) and Best Talk Show (Hindi), among others

exchange4media Staff Apr 5, 2021 2:42 PM

partho dasgupta?blur=25

As per police investigations, the accused conspired to raise the TRPs of their channels and paid Dasgupta in lakhs on several occasions

exchange4media Staff Dec 29, 2020 9:01 AM

abp logo?blur=25

The new identity is to better represent the fearlessness, dynamism, and thought-leadership of the channels in the industry and also to demonstrate the brand’s connection to the nation and its people

exchange4media Staff Dec 16, 2020 9:12 AM

Ad cap uncertainty continues to haunt news broadcasters?blur=25

News broadcasters cannot accept the ad cap. A broadcaster invests 30% of carriage & gains 6% of revenue. What applies to GECs cannot apply to news broadcasters, insist industry experts

Abid Hasan Jan 20, 2014 7:57 AM

Rizwan Khan to deliver special address @exchange4media News Next 2014?blur=25

The conference will provide a platform to news broadcasters & brand custodians to deliberate on issues such as ad regulation, FDI recommendations, digitisation and more

exchange4media Staff Jan 16, 2014 9:11 AM

BARC gets start-up funds as it gears to commence operations in 2014?blur=25

It is learnt from highly placed sources in the industry that debt funding from stakeholders is in place. BARC has AAAI, IBF and ISA as its prime stakeholders

Abhinav Trivedi Dec 26, 2013 9:42 AM

Positive Media Group's Satish K Singh puts in his papers?blur=25

The News Director of Positive Media Group has resigned. Acc to sources, BBC's senior journalist Sanjeev Srivastav has been brought on board in Singh's place

exchange4media Staff Oct 8, 2013 7:58 AM

TV and radio broadcasters take a cautious approach to hiring?blur=25

Current economic scenario and regulatory changes have pushed broadcasters to put hiring plans on hold. Focus is on stretching existing resources to create value and expand skill sets

Maneka Tanwani Aug 14, 2013 9:34 AM

Asian Centre for Entertainment Education launches 'The Third Eye'?blur=25

ACEE has launched the initiative to support the creative communities of the M&E industry of India with timely facts on health, gender, legal & social issues

Saloni Dutta Jul 19, 2013 7:50 AM

10+2 ad cap impact: Colors hikes ad rates by 30 pc?blur=25

The channel believes that in the current scenario there is already a shortage of ad inventory on GE channels, with most of them being oversold

Synjini Nandi May 31, 2013 1:53 AM

Colors pulls out all the stops to market Jhalak Dikhhla Jaa?blur=25

From mktg on various channels of the network, to a pan-India OOH initiative, along with radio, print & digital, the channel is creating a lot of noise for the show

Synjini Nandi May 29, 2013 8:10 PM

Making Phase II of cable TV digitisation a success?blur=25

Phase I taught many lessons to policy makers & stakeholders. The spotlight now is on the need for course correction, dynamics of digital content & the roadmap

Synjini Nandi Mar 13, 2013 3:54 PM

Digital & brand tie-ups pace up Race 2’s mktg blitz?blur=25

One of the first big ticket movies to go off the block in the New Year, ‘Race 2’ has created a 360-degree push tying up with brands & media

Synjini Nandi Jan 25, 2013 7:59 PM

Channel V set for 3rd edition of Nokia IndiaFest?blur=25

A robust 360-degree marketing plan is underway, involving digital, print, radio, outdoor and on-ground activations to create youth connect

Deepa Balasubramanian Jan 18, 2013 10:00 PM

Telugu news channel 10 TV to go on air from Jan 26?blur=25

Coming from Spoorthi Communications, the channel will cater to Andhra Pradesh and other Telugu speaking markets

Deepa Balasubramanian Dec 19, 2012 8:03 AM

My favourite TV character - Amma ji?blur=25

Ambika Sharma of Pulp Strategy finds the matriarch from Colors’ show ‘Na Aana Is Des Laado’ a fascinating & strong character

Synjini Nandi Dec 5, 2012 3:53 AM

Hindi GECs give back to society?blur=25

From launching digital apps to conducting workshops, Hindi GE channels realise that CSR is an important aspect of corporate behaviour

Synjini Nandi Nov 19, 2012 8:15 PM

Star Plus’ ‘Finding Gauri’ move gets mixed reaction?blur=25

While there are varied reactions to the ‘missing girl’ approach, the marketing campaign for Star Plus’ new show has attracted audience & media attention

Synjini Nandi Nov 8, 2012 7:43 PM