Sudhir Chaudhary's 'Decode’ nears 1M views in 24 hrs, redefines DD News' reach
The success of Decode underscores the influence of content quality and presenter credibility over platform limitations
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Published: May 16, 2025 10:34 PM | 1 min read
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Sudhir Chaudhary's latest show, Decode with Sudhir Chaudhary, premiered on DD News on May 15, 2025 and achieved remarkable success by nearing one million views on YouTube within its first 24 hours.
This performance starkly contrasts with DD News' usual online viewership, where most programs average around 500 views.
Chaudhary's move to DD News follows his tenure at Aaj Tak, where he hosted Black & White from July 2022 until April 2025. Prior to that, he was known for anchoring Daily News & Analysis (DNA) on Zee News, a program that combined news reporting with in-depth analysis. His transition to DD News was marked by a significant deal aimed at revitalizing the state broadcaster's prime-time viewership
The success of Decode underscores the influence of content quality and presenter credibility over platform limitations. It suggests that audiences are willing to engage with state-run media when presented with compelling content delivered by trusted journalists.
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