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Guest Column: Markand Adhikari, Chairman and Managing Director of SABGROUP, writes Bollywood is in a tight corner and a slew of OTT platforms are running the show

Markand Adhikari Aug 24, 2022 8:33 AM

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The awards will be presented by Union Minister Kiren Rijiju in a virtual ceremony

exchange4media Staff Jan 28, 2022 10:11 AM


The Chairman & MD of SAB group said the decision to restart the ratings is democratic and fair

exchange4media Staff Jan 13, 2022 3:29 PM

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Before this, he had initiated a vaccination drive for all the employees of Sri Adhikari Brothers’ (SABGROUP) Broadcasting and Production

exchange4media Staff Jun 15, 2021 6:22 PM

Uday Shankar?blur=25

As Shankar sets out on the next chapter of his professional journey, friends and colleagues from the industry recount his many contributions to the media and entertainment landscape of India

exchange4media Staff Oct 9, 2020 8:45 AM


The programme will be hosted by Kailash Adhikari, MD Governance Now under the banner of Sri Adhikari Brothers

exchange4media Staff Sep 23, 2020 2:08 PM


Media Mantra will be managing the brand enhancement, strategic PR, and media duties for the brand

exchange4media Staff Jul 21, 2020 6:00 PM


Through this initiative, Sri Adhikari Brothers used their channels Mastiii, Dabangg and MaiBoli along with digital platforms to call out to millions of COVID-hit migrants to showcase their talent

exchange4media Staff Jul 21, 2020 8:50 AM

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The Chairman of SAB Group, Adhikari spoke during the first episode of e4m's Future Talk Series about the journey of the group, rise of OTT and playbook for good content

exchange4media Staff Jul 14, 2020 8:28 AM

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The Chairman of the SAB Group spoke to exchange4media on the Group’s milestones of Mastii completing a decade and 20 years of the launch of SAB, the role of digital & much more

exchange4media Staff Jul 10, 2020 2:45 PM

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On the occasion, the company remembers the many milestones and contributions of the channels over the decades

exchange4media Staff Jul 10, 2020 7:38 AM

Markand Adhikari?blur=25

The Vice Chairman and Managing Director of SAB Group talks about their Sri Adhikari Brothers initiative 2.0, changes that COVID has brought about in the broadcasting industry and more

exchange4media Staff Jun 19, 2020 7:37 PM


Sri Adhikari Brothers will use their network channels including Mastiii, Dabang, Maiboli and digital platforms to call out to migrant workers who might have any talent that they would want to showcase

exchange4media Staff Jun 17, 2020 5:49 PM

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Adhikari Brothers have partnered with BAPS Swaminarayan Sanstha which is globally known for its social services

exchange4media Staff Apr 14, 2020 1:01 PM


Broadcasters give positive reaction to TRAI's latest directive calling out the measurement of watermarked channels which are also on landing pages by BARC as unfair

exchange4media Staff Nov 10, 2017 8:50 AM

SAB GROUP's Governance Now launches new initiative?blur=25

Kailasnath Adhikari, MD, Governance Now, recently presented the Governance Now India PSU IT Casebook to PM Narendra Modi

exchange4media Staff Jun 21, 2017 7:50 AM

Sri Adhikari Brothers foray into Bollywood with 'Grand Masti' and 'Dhamaal' sequel?blur=25

Sri Adhikari Brothers Television Network will jointly produce the sequels to popular movie brands 'Grand Masti' and 'Dhamaal' with Indra Kumar and Ashok Thakeria

exchange4media Staff May 5, 2015 8:35 AM

SAB Group poised for a major leap; to grow from 4 channels to a 10 channel network?blur=25

The group is also venturing into digital space with a 300-400 channel MCN and coming up with 2 huge state of the art studio's in Mumbai in a year's time

Priyanka Mehra Jan 27, 2015 9:16 AM

Sab TV to ramp up focus on broadcast, publication?blur=25

In a filing to the BSE, Sri Adhikari Brothers stated that favourable market and competitive dynamics have opened up opportunities for the Group to accelerate growth in its various business verticals

exchange4media Staff Aug 30, 2014 1:17 PM