The ‘Soch Ke Liya Hai’ campaign features Vinay Pathak as the concerned father

exchange4media Staff Mar 15, 2023 1:59 PM


Bhasin brings over two decades of experience in building consumer brands in India and several Asian markets

exchange4media Staff Mar 1, 2023 6:09 PM


Netizens dug out tweets by Bhat from 2013 where he joked about Hindu gods, forcing the company to pull down its latest campaign featuring the comedian

exchange4media Staff Feb 13, 2023 8:31 AM


A marketing initiative by WebEngage: To develop a relationship with customers that goes beyond a mere transaction, companies need to adopt a customer-centric approach

NATIVE CONTENT Feb 11, 2023 2:06 PM


The campaign #SamayKoSahiKaamPeLagao by Schbang stars stand-up comedian Samay Raina alongside Bhat

exchange4media Staff Jan 30, 2023 12:55 PM

Mumbai Metro?blur=25

Reports say that the non-fare revenue generated from the exercise is pegged at Rs 40 crore annually

exchange4media Staff Sep 22, 2022 10:05 AM

Bhavnish Lathia?blur=25

Lathia comes with 25 years of global experience, including 18 years at Amazon

exchange4media Staff Aug 25, 2022 3:22 PM

Keerthy Suresh and Sonam Kapoor?blur=25

The creative and script have been developed by marketing agency Ripple Links

exchange4media Staff Mar 30, 2022 1:55 PM

Kotak Life campaign?blur=25

The campaign #KaroLifeKiSearchShuru aims to create awareness amongst people who tend to procrastinate their decision to secure the future of their loved ones

exchange4media Staff Mar 29, 2022 2:39 PM

e4m Pitch CMO?blur=25

At e4m Pitch CMO Summit 2022, an expert panel deliberated on the topic of 'Building salience for EMI service for online purchases' and explored its various aspects

exchange4media Staff Mar 28, 2022 11:50 AM

Kotak Mahindra Mutual Fund campaign?blur=25

The ad campaign is live on TV, print, outdoor, digital media, OTT platforms & social networks

exchange4media Staff Mar 19, 2022 8:26 AM


The ‘Girl Power is Gold Power’ campaign has been conceptualized by Enormous

exchange4media Staff Jul 11, 2021 8:00 PM


On Day 2 of the e4m eTechmach, panellists spoke at large about growing importance of digital marketing and change in strategies implemented post Covid

exchange4media Staff Jun 28, 2021 8:48 AM


While real-life Eid celebrations were muted this pandemic, here's how brands like Facebook and Nivea tried to keep the spirit of the festival alive for their followers on social media

exchange4media Staff May 15, 2021 8:00 AM

Mahesh Balasubramanian?blur=25

Balasubramanian takes over from Murlidhar Gangadharan who was with the company for 20 years

exchange4media Staff May 5, 2021 12:04 PM