ipsos
According to industry forecasts, India's intelligence advertising revenue, the category built around AI-powered search and discovery, is forecast to cross 2.5 billion dollars in 2026, growing 9%
Anuja Jain Jul 6, 2026 9:09 AM
Laurent Depouilly succeeds Guerin as Country Manager of Ipsos bva in France
e4m Staff Jun 23, 2026 2:56 PM
Beyret will oversee the strengthening of Ipsos' reputation and influence among stakeholders worldwide
e4m Staff Jun 17, 2026 11:33 AM
In today’s Love x PR & Comms feature, Madhurima Bhatia, Head of PR, Media Engagement & Partnerships, India & APEC, Ipsos writes a love letter, expressing her enduring love for PR & Comms
Ritika Upmanyu Feb 17, 2026 11:57 AM
This strategy, led by CEO Jean Laurent Poitou, sets out the company's new ambitions and its execution plan
e4m Staff Jan 23, 2026 11:50 AM
In India, in particular, more people say life was better in 1975 than it is in 2025
e4m Staff Nov 20, 2025 6:56 PM
Nutritionists like Rujuta Diwekar and Pooja Makhija are widely followed for their practical, locally rooted diet advice
Nikolai Reynolds, Ipsos' Global Product Testing Head, warns about the growing concern of AI flattening the insights and neglecting the deeper human understanding
Anuja Jain Aug 6, 2025 8:00 AM
Ramalingam transitions to the India CEO role from his previous position as Chief Client Officer for APEC at Ipsos
The company will continue with its acquisitions policy and investments in technology and Artificial Intelligence, said CEO Ben Page
e4m Staff Jul 31, 2025 4:10 PM
Ipsos France will now operate under the name Ipsos Bva, while the teams in Italy will use the name Ipsos Doxa; in the UK, BDRC will operate under the Ipsos brand
e4m Staff Jun 30, 2025 1:57 PM
Madhurima Bhatia shares the highlights from her journey, transformation she has witnessed as a women leader, and what she feels about her win as Innovative leader of the year
At least 56% of urban Indians expect a positive economic impact of the Maha Kumbh Mela on the local community
e4m Staff Feb 20, 2025 6:15 PM
Reports say Ipsos is preparing a offer to buy Kantar’s TV ratings data business
Majority of respondents of the study expect brands to demonstrate robust environmental commitments
e4m Staff Nov 13, 2024 3:43 PM
Ipsos Global Trends 2024 provides lowdown on shifting consumer attitudes and values
The platform provides direct video access to real consumers via large Crownit platform
e4m Staff Sep 24, 2024 5:46 PM
In a a study conducted by Ipsos Research Private Limited, commissioned by Amazon India, 89% expressed excitement for the upcoming festivities, with 71% indicating their intention to shop online
e4m Staff Sep 12, 2024 11:17 AM
Ivaturi moves from Quess Corp and has previously worked for over two decades with Feedback Consulting
Changes in roles of Sapna Parmar, Neha Dutt, Shelly Jain, Geetika Singh and Ashwini Sirsikar
Ipsos' Chief Client Officer (Local Markets) Jim Needell and Chief Client Officer (APEC) Suresh Ramalingam talk about the trends in purchase behaviours, client needs, India as a market and more
Sohini Ganguly Feb 13, 2024 8:37 AM
Unni Hariharan moves from Nielsen and has about 2 decades of work experience across leading market research agencies
e4m Staff Dec 15, 2023 5:35 PM
Industry leaders discussed various ways in which brands need to pay attention to and connect with their consumers in order to get better ROI
e4m Staff Oct 10, 2023 11:00 AM
Findings reveal crucial factors that include streamlined messaging, brand clarity, wide shots and human connection to convey successful storytelling
e4m Staff Sep 29, 2023 4:15 PM
Sinha moves from Creativeland Asia where she was CEO-Consumer Insights Division and Director-Strategy
e4m Staff Sep 18, 2023 1:45 PM
Sinha will spearhead 2 key verticals-- Brand Health Tracking & Creative Excellence
e4m Staff Sep 15, 2023 4:09 PM
She will be guided by Anthony Dsouza, Country Service Line Leader, Innovation, Ipsos India
exchange4media Staff Aug 7, 2023 5:22 PM
The CEO of IPSOS spoke exclusively to e4m at the ongoing Cannes Lions festival. He shared insights on market research, the company’s plans for India and much more
Simran Sabherwal Jun 21, 2023 8:38 AM
Pallavi Mathur Lal named Senior Director, Content and Communications; Madhurima Bhatia to lead Media Engagement & Partnerships with additional APAC role (excluding Greater China)
exchange4media Staff Jan 27, 2023 10:16 AM
Michel Guidi has been named COO and Valerie Vezinhet as Chief People Officer
exchange4media Staff Jan 12, 2023 4:25 PM
Current APAC CEO Christophe Cambournac moves to global role
exchange4media Staff Oct 26, 2022 8:55 AM
The Ipsos Essentials Survey 2022 also revealed that the world is grappling with three issues - Covid-19, inflation, and conflict in Ukraine
exchange4media Staff May 17, 2022 5:01 PM
The company's business grew 17.5% in Q1 2022 as compared to Q1 last year
exchange4media Staff May 5, 2022 3:36 PM
The centre is set to handle the company's data analysis work of North America and other international markets
exchange4media Staff Apr 20, 2022 10:00 AM
This is part of Ipsos India’s revamp of the leadership team
exchange4media Staff Mar 16, 2022 2:22 PM
This tool would help marketers in the creative development process and enable optimizing the creative for more effective communication
exchange4media Staff Jan 28, 2022 3:23 PM
According to the Ipsos Global Predictions 2022 online polls, the markets most optimistic were China (87%), and Saudi Arabia (79%), apart from India
exchange4media Staff Dec 31, 2021 12:23 PM
As per the survey, 45% of urban Indians were worried about Covid; unemployment - 44%, financial & political corruption - 35%, crime & violence - 25%, and poverty & social inequality -21%
exchange4media Staff Apr 28, 2021 5:15 PM
Amit Adarkar, CEO, Ipsos India, says, according to the study, customers who have unhelpful and frustrating customer service interactions are likely to take their business elsewhere
exchange4media Staff Dec 30, 2020 3:25 PM
The survey titled ‘Trust Misplaced?’ has been done by The Trust Project and Ipsos
exchange4media Staff Nov 26, 2020 4:16 PM
Ghosh has clocked about 27 years in Research Consulting and held senior level positions across leading market research organizations
exchange4media Staff Nov 3, 2020 5:11 PM
The market research company has also launched its first tool, Fast Facts – a DIY, AI-supported, automated, agile market research tool for clients
exchange4media Staff Jul 24, 2020 4:39 PM
Consumer sentiment up for jobs, economy, personal finances and investments for future
exchange4media Staff Jul 16, 2020 6:18 PM