Ipsos reports €1,155.0 million revenue in H1 2025

Market research company Ipsos has achieved a revenue of €1,155.0 million in the first half of 2025. Total growth stands at 1.5%, including -0.5% organic growth, 3.1% scope effect mainly related to the acquisition of infas (leader in market research in the German public sector), and -1.1% unfavourable currency effects, due notably to the depreciation of the dollar over the last three months. For the second quarter alone, organic growth stands at 0.7%, after -1.8% in the first quarter.

Ben Page, CEO of Ipsos, stated: “Our performance in the second quarter is marked by a return to organic growth and by encouraging signs of improvement in the United States. We are also continuing our acquisitions policy and our investments in technology and Artificial Intelligence. While we remain cautious in the current macroeconomic and political context, we confirm our objectives for 2025, namely organic growth higher than that of 2024 and an operating margin of around 13% at constant scope.”

The second quarter is marked by encouraging signs as Ipsos returns to organic growth in a still volatile macroeconomic environment, stated a release.

"In the United States, the measures taken are beginning to bear fruit. We are continuing our acquisition strategy. The finalization of the acquisition of The BVA Family provides us with new strengths in France, the United Kingdom and Italy, particularly in packaging testing, customer experience, mystery shopping, and studies for governments and public services. In Germany, the acquisition of InMoment's Healthcare division strengthens our expertise in the pharmaceutical and MedTech sectors, a few months after the acquisition of infas in Public Affairs. We are also pursuing our advancements in technology and Artificial Intelligence. Our work in synthetic data allows us to offer new solutions to our clients, while we continue to optimize and automate our internal platforms to simplify and accelerate the compilation and processing of large-scale data. As expected, the business profile for 2025 will be opposite to that of 2024, with a greater than usual weight of the second half in terms of revenue, operating margin, and cash generation, as observed in 2023," the release stated.

As a consequence, while we remain cautious in the face of the global context, we confirm our financial objectives for 2025: organic growth higher than that of 2024 and an operating margin of around 13% at constant scope, excluding the impact of acquisitions made in 2025. Ipsos will present its new strategic plan, Horizons 2030, during an Investor Day to be held on November 19, 2025.