ioa
jio ads?blur=25

Given its slew of in-house digital properties, the company can beckon brands to promote ads on platforms like JioChat, MyJio and JioMoney

Javed Farooqui Aug 19, 2021 8:11 AM

Gulshan Verma?blur=25

Verma had recently resigned from Disney+ Hotstar where he was responsible for Hotstar Ads business covering Sales, Sales Strategy, Operations, AdTech/Data Partnerships, and more

exchange4media Staff Jul 28, 2021 2:39 PM

ioa?blur=25

The association has most recently onboarded Adani Group as one of its sponsors

exchange4media Staff Jul 26, 2021 10:08 AM

OOH owners on BOCs government ad policy?blur=25

IOAA is currently consulting its members for their remarks, which will then be forwarded to the ministry for the policymakers’ consideration by the first week of April 2021

Noel Dsouza Mar 12, 2021 8:12 AM

social street creditors case?blur=25

e4m has learnt that IOAA is on the verge of filing a complaint with the Economic Offences Wing

exchange4media Staff Dec 17, 2020 8:59 AM

IOAA?blur=25

Mukesh Gupta (Graphiads-Delhi), Sunil Maheshwari (Maheshwari Advertising-Bhopal) and Manmohan Maan (Popular Advertiser – Bengaluru) are the other members nominated to the Board of Advisors

exchange4media Staff Nov 3, 2020 1:53 PM

IOAA logo?blur=25

Industry leaders share their thoughts on the association’s appeal to ease the burden on the OOH fraternity, which is profoundly impacted by the pandemic

Noel Dsouza Apr 29, 2020 10:02 AM

Women Economic Forum?blur=25

The Annual WEF 2019 will be held from April 11 to 16 at Vivanta by Taj, Dwarka, on the theme ‘Reimagining Societies: Reclaiming Humanity with Gender Equality’

exchange4media Staff Apr 1, 2019 5:00 PM

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They are hoping to bring stability to cashflows by empowering agencies, who can then put pressure on clients to pay on time, while making both agencies and advertisers more disciplined

Abhinn Shreshtha Aug 22, 2017 8:32 AM

Prabhakar Mundkur comes aboard AKG Technologies as an advisor?blur=25

Mundkur will bring in a strategic perspective to AKG’s latest employee advocacy platform “SocioAdvocacy”, which is aimed at helping organizations enhance their brand value in the digital space

exchange4media Staff Mar 12, 2016 1:35 PM

Prabhakar Mundkur comes aboard AKG Technologies as an advisor?blur=25

Mundkur will bring in a strategic perspective to AKG’s latest employee advocacy platform “SocioAdvocacy”, which is aimed at helping organizations enhance their brand value in the digital space

exchange4media Staff Mar 11, 2016 1:38 PM

#JioAmaravati hashtag races to top of Twitter charts?blur=25

The total trend time was 115 minutes with a total of 23 trends. Total number of trend occurrences were 394 and the period covering all trends was 261 minutes according to According to data from Trends Map’ iTrended tool

exchange4media Staff Jan 11, 2016 9:03 AM

Government looks at OOH as a cash cow, says Noomi Mehta?blur=25

As the year 2015 nears an end, Noomi Mehta, MD of Selvel and Chairman of industry body IOAA, spoke to us about what needs to be done to improve relations between the OOH sector and the government over the past year

Abhinna Shreshtha Dec 1, 2015 12:28 PM

Rewind 2015: Government looks at OOH as a cash cow, says Noomi Mehta?blur=25

As the year 2015 nears an end, Noomi Mehta, MD of Selvel and Chairman of industry body IOAA, spoke to us about what needs to be done to improve relations between the OOH sector and the government over the past year

Abhinn Shreshtha Dec 1, 2015 8:15 AM

OOH agencies welcome IOAA decision to expand membership?blur=25

OOH agencies are happy with Indian Outdoor Advertising Association opening membership to them and feel the move will only help the outdoor ecosystem and curb fly-by-night operators.

Abhinna Shreshtha Apr 8, 2015 8:48 AM

OOH audience measurement to be reality, but not so soon?blur=25

The Indian Outdoor Advertising Association (IOAA) has appointed US-based Olympic Media Consultancy to carry out a nation-wide research to see how an audience measurement

Abhinn Shreshtha Apr 7, 2015 8:54 AM

Increase in GST worries OOH players?blur=25

The word is that with GST imminent in 2016, the tax is expected to go up to 16%, further adding to OOH woes

Abhinn Shreshtha Mar 12, 2015 8:43 AM

Good times ahead for OOH sector, but attracting talent still a challenge?blur=25

Experts say OOH sector is getting its due recognition and moving towards a better future; industry is getting more organised and luring fresh talent

Abhinn Shreshtha Jan 30, 2015 8:33 AM