instagram

Arctic Fox takes the billboard route to catch everyone's attention for their new campaign, Dive In

Anjali Thakur 1 day ago

Going by the hype and excitement to watch the final episode of GoT, brands take a cue and get creative to integrate themselves into the franchise

Neethu Mohan 3 days ago

The contest titled Relive Your Memories where participants get a chance to win a grand prize of INR 1 lakh, along with weekly and daily prizes

exchange4media Staff 04-April-2019

The rebranding comes as Facebook CEO Mark Zuckerberg attempts to establish full control over the entity, which also includes the integration of Facebook, Instagram, and WhatsApp

exchange4media Staff 01-April-2019

Guest Column: Mittal, Founder and CEO, Vent All Out says that Instagram is gaining pace against YouTube, and talks about how people are getting inclined towards the shorter 60 sec videos on Instagram

Sumit Mittal 05-March-2019

Swiggy’s latest campaign #SwiggyVoiceofHunger has received over 60000+ responses

exchange4media Staff 04-March-2019

The brand hinted at a collaboration via a social media post making the brand tie-up one of the biggest collaborations to date

exchange4media Staff 01-March-2019

The platforms will continue to be stand-alone apps, but the services will be connected so that the messages can move between platforms

exchange4media Staff 28-January-2019

Brands also cash in with images of their products from a decade ago and now

Neethu Mohan 18-January-2019

The Instagram Ad film service will help brands and agencies to cater to the audience missing out on TV and newspaper promotions

exchange4media Staff 17-January-2019

Account has already got 17.7K followers; Kylie Jenner, the previous record holder responds by posting video of her breaking egg on pavement

exchange4media Staff 16-January-2019

The events that unfolded this year put the spotlight on data security and privacy, social media’s role in propagating fake news and misinformation, and brand safety issues. 

exchange4media Staff 27-December-2018

Ellana Lee, Head, CNN Vision, and SVP and Managing Editor of CNN International in APAC, on why brands want to work with them and the need to now explore newer grounds

exchange4media Staff 29-November-2018

Stakeholders of the influencer economy agree that the attempts to clean up the ecosystem or ‘drain the swamp’ are welcome, but not enough.

Venkata Susmita Biswas 26-November-2018

Accounts will receive an in-app message alerting them of inauthentic activity and will ask them to secure account by changing their password

exchange4media Staff 21-November-2018

The #SocialForGood FB Live-athon will take place on 27th November 2018 from 12 noon to 4:00 pm

exchange4media Staff 14-November-2018

As user growth stalls, Facebook now bets big on stories and videos, believes ads will follow as it is the future

exchange4media Staff 31-October-2018

The campaign will display various looks and styles from the brand's latest festive collection exclusively on Instagram

exchange4media Staff 24-October-2018

Advertorial: The Influencer Syndrome is social media’s biggest trend; and the ‘influencer’ is the new-age celebrity we all aspire to be

exchange4media Staff 26-September-2018

Mike Krieger and Kevin Systrom built Instagram and sold it to Facebook for $715 million six years ago

exchange4media Staff 25-September-2018