initiative
Nitika Lal Returns to Flipkart to Boost Shopsy's Brand Growth?blur=25

In this role, Nitika Lal will drive brand, customer growth and retention initiatives at Shopsy

e4m Desk Jul 6, 2026 11:06 AM

Deepa Salvan Joins Tata Electronics as Head of Strategic Transactions?blur=25

Salvan was previously with the Japan Bank for International Cooperation

e4m Staff Jul 6, 2026 9:58 AM

Alpana Singh Joins IFFCO-TOKIO as Whole Time Director of Marketing?blur=25

Before joining IFFCO-TOKIO, Singh held several senior leadership positions at Bajaj General Insurance

e4m Staff Jul 3, 2026 2:45 PM

Nikhil Kumar Departs Affle After Five Years of Leadership?blur=25

Chief Growth and Marketing Officer for India & Emerging Markets moves on, marking the end of a five-year stint with the adtech company

e4m Staff Jul 3, 2026 2:28 PM

IPMA Extends Partnership with Rite KnowledgeLabs for Digital Campaign?blur=25

The renewal follows another year of strong digital engagement for the campaign, which has surpassed one million YouTube video views, generated over 8,200 hours of watch time

e4m Staff Jul 2, 2026 11:28 AM

Kapil Sharma Joins Bespoke Experiences as Co-Founder to Elevate Luxury Events?blur=25

Prior to joining the venture, Sharma was Vice President – Marketing at HDFC Bank

e4m Staff Jul 1, 2026 2:42 PM

Rahul Mishra Exits Shemaroo After Nearly a Decade of Innovation?blur=25

Rahul Mishra was associated with the company for close to 9 years

e4m Desk Jun 29, 2026 6:34 PM

Mathrubhumi Strengthens Leadership with Key Appointments in Media?blur=25

While Aby Tharakan has been appointed Deputy Editor, Mathrubhumi.com (Malayalam), Vipin Vijayan comes in as Deputy Editor (English), Gayatri Gopakumar will be Head HR (TV, Radio & Digital)

e4m Staff Jun 29, 2026 12:21 PM

Ravi Bhatnagar of Reckitt Receives Prestigious 'Chakra of Change' Award?blur=25

The award was presented by former Chief Justice of India Dr Justice D Y Chandrachud

e4m Staff Jun 27, 2026 5:06 PM

C Sri Sailam Seeks EEMA South Vice President Role for 2026-2028?blur=25

The event industry veteran has announced his candidature for EEMA South Vice President

e4m Staff Jun 27, 2026 2:20 PM

Gautam Adani Unveils 'Vande Bharatam' to Empower Indian Innovators?blur=25

The Adani Group aims to identify high-potential entrepreneurs and innovators from across the country

e4m Staff Jun 27, 2026 1:55 PM

Ads of the week?blur=25

From restaurant bills to AI futures, this week's best ads leaned into humour, nostalgia, and storytelling that had something real to say

Aryendra Khan Jun 27, 2026 9:00 AM

Sunitha Simon?blur=25

During her tenure, Simon played a pivotal role in shaping Airtel's communications strategy, delivering cohesive and targeted messaging across diverse media platforms

e4m Staff Jun 26, 2026 4:53 PM

Zee Entertainment's Sports Portfolio Hits 300 Million Unique Reach?blur=25

The network’s linear portfolio has garnered 17% higher live reach compared to FIFA World Cup 2022

e4m Staff Jun 25, 2026 6:35 PM

Hansa Research Founder Ashok Kumar Das Passes Away?blur=25

Ashok Das was associated with the industry for nearly four decades and was considered the architect of India's market research industry

e4m Staff Jun 25, 2026 5:01 PM

Tushar Vyas Leaves WPP After 25 Years to Pursue New Ventures?blur=25

Vyas has been Chief Strategy Officer - India at WPP since January 2023

e4m Desk Jun 24, 2026 2:23 PM

Cannes Lions 2026: India adds Sustainable Development Goals shortlist, tally climbs to 24?blur=25

‘Mothers of Courage – Shifting Societal Norms, One Conversation at a Time’ secures India’s only shortlist in the SDG category

Team Impact Jun 24, 2026 1:49 PM

Alexandre Guerin Named Managing Director of Performance at Ipsos?blur=25

Laurent Depouilly succeeds Guerin as Country Manager of Ipsos bva in France

e4m Staff Jun 23, 2026 2:56 PM

Jai Bajaj Takes Helm as MD & CEO of Bajaj Capital?blur=25

While Krishna Giri joins as Head of Wealth Products, Vishvender Singh will be Chief Marketing Officer

e4m Staff Jun 23, 2026 2:01 PM

Uma K?blur=25

In her new role, Uma will lead communications initiatives for the regulator, overseeing corporate communications efforts and stakeholder engagement

e4m Staff Jun 23, 2026 1:59 PM

Hindustan Times and Mother Dairy Launch Interactive Ice Cream Campaign?blur=25

Conceptualised through HT Impact Lab, the print innovation made guilt-free indulgence tangible, taking Mother Dairy Go-Low from a front-page interaction to creator reels and social conversations

NATIVE CONTENT Jun 23, 2026 1:08 PM

Joe Jordan Takes Over as Domino's New CEO Starting October 2026?blur=25

Joe Jordan, currently Chief Operating Officer and President – Domino's U.S., will take on the new role effective October 1, 2026

e4m Staff Jun 23, 2026 12:17 PM

ALL OUT, OMD India & India Today?blur=25

The 'Saath Ladenge Dengue Se' campaign is a public awareness initiative designed to help citizens better understand and tackle one of India's most persistent health threats

e4m Staff Jun 23, 2026 10:37 AM

Sarah O'Leary Rejoins Initiative as Melbourne Managing Director?blur=25

Sarah O'Leary is a strategic and people-focused leader with over 17 years of experience in media, marketing, and client service

e4m Desk Jun 22, 2026 2:17 PM

Pride Month 2026: Brands Shift to Deeper Collaborations with Creators?blur=25

Brands are increasingly participating through experiences, partnerships and cultural platforms but creators note that true representation cannot be restricted to a single month

Shalinee Mishra Jun 22, 2026 1:29 PM

Priyanka Arora Takes Charge as CMO at The Plan Beyond?blur=25

Prior to joining The Plan Beyond, Priyanka Arora served as Vice President at Axis Max Life Insurance

e4m Staff Jun 21, 2026 8:55 PM

Mohini Chaudhuri Joins Billboard India as Content Strategy Director?blur=25

Mohini Chaudhuri has held roles across Spotify, Film Companion, The Times of India, and RPSG Digital Media

e4m Staff Jun 19, 2026 12:42 PM

Ankush Bhattacharya Takes Charge as Head of Marketing at Jana Small Finance Bank?blur=25

Ankush Bhattacharya has been associated with Jana Small Finance Bank for close to 4 years

e4m Desk Jun 19, 2026 11:33 AM

ZEEL Allocates 15% of Zee5 Football Revenue to Grassroots Development?blur=25

According to ZEEL, the programme will focus on creating pathways for young footballers through grassroots leagues, structured training initiatives and talent development opportunities

e4m Staff Jun 18, 2026 4:38 PM

Rubika Liyaquat Joins Times Now Navbharat as Senior Executive Editor?blur=25

Rubika Liyaquat has been appointed as the Senior Executive Editor – TNNB and Vice President – Special Projects

e4m Staff Jun 17, 2026 12:43 PM

Praveen Vadhera Steps Down as CEO of Indian Outdoor Advertising Association?blur=25

A seasoned OOH and advertising professional, Vadhera had taken charge as CEO of the Indian Outdoor Advertising Association in November 2023

e4m Desk Jun 17, 2026 11:21 AM

Sanjay Kumar Joins Grapes Worldwide as Director of AI & Growth?blur=25

Prior to joining Grapes Worldwide, he held leadership roles at agencies including Techmagnate, Intelegencia, and Unyscape

e4m Staff Jun 16, 2026 1:30 PM

Strongmetrics Acquires AdsShare, Appoints Harsh Sharma to Lead Innovation?blur=25

Harsh Sharma to lead AI, automation, product development, and technology initiatives

e4m Staff Jun 16, 2026 1:18 PM

Soumya Acharya Joins Infomo Digital as Chief Growth Officer?blur=25

Prior to joining Infomo Digital, Acharya served as Head – Strategy & Alliances at Zee Media

e4m Staff Jun 15, 2026 11:50 AM

Chalet Hotels x Burson?blur=25

Burson will strengthen CHL’s presence and positioning across business, financial and strategic platforms

e4m Staff Jun 12, 2026 2:48 PM

Kriti Sharma Appointed Director of Data Privacy at AngelOne?blur=25

Kriti Sharma has 17 years of legal advisory and regulatory compliance experience across India and Southeast Asia

e4m Staff Jun 11, 2026 8:36 PM

Ishita Mookherjee?blur=25

Prior to joining TVF, she served as Global Lead – Corporate Communications at PDS Limited

e4m Staff Jun 11, 2026 1:08 PM

SBI Mutual Fund Welcomes Pooja Menon Vaidya as New AVP of Digital Marketing?blur=25

Prior to joining SBI Mutual Fund, she served as Associate Vice President – Digital Marketing at IIFL Capital Services

e4m Staff Jun 10, 2026 2:15 PM

EY Submits Key D2M Roadmap to Prasar Bharati for Policy Review?blur=25

The development comes amid growing momentum within the government to establish a policy framework for D2M broadcasting

Imran Fazal Jun 10, 2026 8:13 AM

Sankalp Kaushik Joins Infomo Digital Media as North Region Head?blur=25

In his new role, he will lead regional growth initiatives, strategic partnerships, audience acquisition, and technology-led marketing solutions

e4m Staff Jun 8, 2026 2:17 PM

Saibal Bhattacharyya Takes Helm as COO at Vadilal Industries?blur=25

Bhattacharyya has 23 years of experience in managing P&Ls, Sales and Marketing

e4m Desk Jun 6, 2026 11:49 AM

Priya Rege Jaggi Joins L'Oreal as Head of Content and Advocacy?blur=25

Priya Rege Jaggi joins from McDonalds where she was Marketing Head for over 2 years

e4m Desk Jun 6, 2026 10:58 AM

Vedansh Kumar Promoted to Chief Marketing Officer at boAt?blur=25

Prior to joining boAt Lifestyle, Vedansh Kumar worked with Zomato

e4m Desk Jun 5, 2026 12:27 PM

Mohit Maurya Joins Dainik Bhaskar as Deputy Manager for Brand & Marketing?blur=25

Prior to this, Mohit Maurya led Business Development at Noble House Consulting

e4m Desk Jun 5, 2026 11:04 AM

Dalvinder Jeet Kaur?blur=25

In her new role, Kaur will be responsible for driving strategic communications initiatives and supporting the organization's global business objectives

e4m Staff Jun 4, 2026 3:50 PM