in
Motwani was earlier Senior Director, leading eCommerce media for The Coca-Cola Company and Dell; in her current role, HUL is the brand partner
Among the proposals being discussed are differentiated advertising norms for different channel genres, revised thresholds or a more flexible framework
Imran Fazal Jul 17, 2026 8:25 AM
Aaron Raj was previously Editor of CRN Asia and has been with the network for 2 years
e4m Staff Jul 17, 2026 8:13 AM
Media Mantra will handle strategic communications, media engagement, and brand positioning for Arbour
e4m Staff Jul 17, 2026 7:58 AM
The study found that more than 40% of long-form posts on LinkedIn are entirely AI-generated
e4m Staff Jul 16, 2026 7:07 PM
The AI software creation platform’s valuation is at $1.5 billion making it a unicorn in a year after its public launch
e4m Staff Jul 16, 2026 6:44 PM
On World PR Day 2026, Raima Singh, Founder & CEO of Oak & Ivy Creative, shares her views on the evolving relationship between AI and PR, and what it signals for the industry's future
Raima Singh Jul 16, 2026 6:40 PM
In a tribute to Late Nand Kishore Goenka, Subhash Chandra writes how his father’s values and wisdom has shaped generations
e4m Staff Jul 16, 2026 6:36 PM
Bhaskar Tare, Director, Gloocal Communications Pvt. Ltd., shares his learnings from the profession and reflects on the enduring pillars of PR on World PR Day 2026
Bhaskar Tare Jul 16, 2026 6:36 PM
Pooja Chandiramani will also be leading Brand Analytics and Marketing Operations
Brands can opt for shoppable formats integrated in the shows or sponsor premium content, Prime Video has said
e4m Staff Jul 16, 2026 5:49 PM
Google has been fined approximately $854,250; the tech giant has argued that it was protected by EU regulations that exempt online platforms from liability for content uploaded by third parties
With the latest infusion, the company's total funding has reached Rs 47 crore
e4m Staff Jul 16, 2026 5:03 PM
Dr Annurag Batra answers questions on Raj Nayak’s appointment as the Chairman and MD, and on the future of leadership of YAAP
Annurag Batra Jul 16, 2026 4:18 PM
Dr Annurag Batra on why India needs one measurement currency, why India's marketers should be the principal custodians of audience measurement, and more
Annurag Batra Jul 16, 2026 4:16 PM
AI agents are reshaping marketing analytics by moving beyond dashboards to explain results, recommend actions and accelerate decision making for CMOs.
Brij Pahwa Jul 16, 2026 2:14 PM
The company attributed the improved outlook to sustained business momentum, strong regional performance and continued client demand across its global operations
e4m Staff Jul 16, 2026 1:11 PM
Is Strategic PR really in its Golden Age, or is its biggest test still ahead? exchange4media spoke to India's communications leaders to find out
Ritika Upmanyu Jul 16, 2026 1:08 PM
Argyilan, who most recently served as Global Head of Advertising at Uber, will join The Trade Desk on July 27
e4m Staff Jul 16, 2026 12:32 PM
The global advertising network streamlines operations, doubles down on AI and seeks to improve profitability amid a slowing ad market
e4m Staff Jul 16, 2026 11:56 AM
On this occasion, a new logo for Kalinga TV Boom was unveiled during the event
e4m Staff Jul 16, 2026 11:38 AM
Together, Questt AI and PwC India will help enterprises build AI-ready organisational intelligence that supports more accurate, context-aware business outcomes
e4m Staff Jul 16, 2026 10:06 AM
According to a press release issued by the ED's Raipur Zonal Office on July 10, the attached assets include residential properties, land parcels, equity shares and other securities
e4m Staff Jul 16, 2026 9:58 AM
The 2026 Commonwealth Games will take place in Glasgow, Scotland, from July 23 to August 2, 2026, and will be broadcast live on Sony Sports Network channels and streamed live on Sony
e4m Staff Jul 16, 2026 9:50 AM
As attention fractures across screens, Indian brands are trading campaigns for participation, betting on moments audiences live in, rather than scroll past
Aryendra Khan Jul 16, 2026 8:58 AM
The family has announced the establishment of Shri Nand Kishore Goenka University in Agroha, Hisar with an investment of nearly Rs 100 crore
e4m Staff Jul 16, 2026 8:54 AM
Pathak joins NDTV after an over seven-year stint at Republic Media Network
e4m Staff Jul 16, 2026 8:45 AM
AI is transforming consumer research, enabling brands to generate real-time insights from search, social and retail data, where speed of learning is becoming the new competitive edge
Anuja Jain Jul 16, 2026 8:40 AM
For healthcare brands, this shift is translating into communication that prioritises education and evidence over aspirational transformation
Sunidhi Vijay Jul 16, 2026 8:39 AM
As JioStar Vice-Chairman, Uday Shankar, turns a year older, a look back at his stellar three-decade media journey
e4m Staff Jul 16, 2026 8:23 AM
Guest Column: Kumar Suryavanshii, a Creative & Strategic Leader, explores on ageism in Indian advertising — an industry's uncomfortable truth
Kumar Suryavanshii Jul 16, 2026 8:22 AM
Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, explores how reputation has evolved from a by-product of good business into a strategic driver of business success
Ganapathy Viswanathan Jul 16, 2026 7:55 AM
New order supersedes May directive; adds CRS oversight, restructures leadership with dual MIB representation, corrects policy citation error
Imran Fazal Jul 15, 2026 9:59 PM
The e-comm platform plans to operate only in about 40 profitable cities, down from its current presence across 76 markets
e4m Staff Jul 15, 2026 7:27 PM
The government's ethanol-blending programme has been one of the largest policy-led influencer campaigns seen in India
e4m Staff Jul 15, 2026 5:07 PM
Beyond Communication Solutions brings together strategic communications, marketing, creative ideation, brand building and business solutions under one roof
e4m Staff Jul 15, 2026 5:02 PM
In the Hindi heartland, TV continues to be the most trusted & influential medium, reaching millions of households every day, making FTA channels indispensable for brands seeking visibility and scale
e4m Staff Jul 15, 2026 5:01 PM
Partnering closely with Harsha Razdan, CEO, South Asia, Ajay will accelerate dentsu's transformation by advancing strategic priorities and strengthening a future-ready operating model
e4m Staff Jul 15, 2026 4:23 PM
India's winning ODI start boosts cricket's commercial appeal, reinforcing its value for advertisers
e4m Staff Jul 15, 2026 4:01 PM
Beyond Communication Solutions is a new-age communications, marketing and brand strategy company designed to help businesses, brands, creators and studios
e4m Staff Jul 15, 2026 3:54 PM
At the tenth edition of the conference, Mayank Bathwal will engage in a fireside chat with Dr Annurag Batra, Chairman & Editor-in-Chief, BW Businessworld & e4m Group
The fourth patent filing reinforces Vertoz’s focus on building proprietary technology that connects intelligence, automation, media, and execution across the advertising value chain
e4m Staff Jul 15, 2026 3:31 PM
Atul Ahluwalia to assume role of Non-Executive Chairman; Dilip Yadav named Vice Chairman & CEO and Santanu Gogoi named Managing Director
e4m Staff Jul 15, 2026 3:01 PM