Developed by Ogilvy India and Singapore, the campaign will be across four key markets - India, Philippines, Thailand, and Indonesia from June 2019

exchange4media Staff 14 hours ago

Marketers these days consider social media influencers more lucrative than organic search and paid marketing

Anjali Thakur 30-April-2019

With this partnership, Mondelez India intends to accelerate growth and focus on agile innovations to stay ahead of the ever-changing consumer demands

exchange4media Staff 17-April-2019

Reckitt Benckiser India maintained their second spot with 60043 insertions

exchange4media Staff 08-February-2019

Hindustan Unilever Limited retained its top rank in this week’s list of top 10 advertisers

exchange4media Staff 05-February-2019

The 5th edition of Prime Time Awards and the TV First Conference was held on January 31. 2019 at the ITC Maratha, Mumbai

exchange4media Staff 01-February-2019

OnePlus 6T McLaren Edition- #SalutetoSpeed takes second place, while Virat Kohli's Too Yumm! Karare - Baahar Se Tedha! Andhar Se Seedha! clinches the tenth place on the list

exchange4media Staff 31-January-2019

Chairman and Managing Director, HUL, launches the book ‘The Made in India Manager’ by R. Gopalakrishnan, ex-Director, Tata Sons and Dr. Ranjan Banerjee, Dean, SPJIMR

exchange4media Staff 25-January-2019

As of January 1, 2019 Mindshare Fulcrum has become the integrated media buying partner for the country's single largest advertiser - Hindustan Unilever Limited

exchange4media Staff 22-January-2019

The previous week's leader, Trivago slipped to the third position

exchange4media Staff 22-January-2019

The theme of the conference is ‘Digital Marketing to Digital Transformation’ & will have eminent speakers from Google, LinkedIn, FB, HUL, Marico, Maruti Suzuki, Republic TV, ABP among others

exchange4media Staff 15-January-2019

Hindustan Unilever Limited was adjudged as the Effie Client of the Year

exchange4media Staff 11-January-2019

The third edition of DAN-e4m Digital Advertising Conference and Digital Report launch is scheduled for January 16, 2019, at the Four Seasons Hotel in Mumbai

exchange4media Staff 04-January-2019

The bench partly allowed the appeal and allowed Amul to use the two TV commercials after it removes portions disparaging rivals like Kwality Wall’s

exchange4media Staff 29-December-2018

The film conceptualized by Ogilvy Mumbai has already triggered conversations around it

Misbaah Mansuri 20-December-2018

In BARC Top 10 Advertisers list, FMCG brand Hindustan Lever, Reckitt Benckiser, and ITC Ltd continued to lead

exchange4media Staff 17-December-2018

In the same week, FMCG brand Hindustan Lever, Reckitt Benckiser, and ITC Ltd continued to lead the category

exchange4media Staff 10-December-2018

While GSK’s premium brands will get a taste of HUL’s massive distribution & marketing muscle, HUL will emerge as the biggest business in the food & refreshment category, say industry experts

exchange4media Staff 04-December-2018

In BARC Top 10 Advertisers list, FMCG brand Hindustan Lever and ITC Ltd took the first and second spot, respectively

exchange4media Staff 09-November-2018

Online portals Flipkart and Trivago climbed to the second and fourth positions, respectively

exchange4media Staff 24-October-2018