As per the report, Week 23 recorded the highest number of new advertisers and brands

exchange4media Staff Jun 18, 2020 8:59 AM

The campaign talks of the brand’s new home delivery service for frozen desserts across India

exchange4media Staff Jun 13, 2020 8:47 AM

As per the data, Week 22 saw more new brands in the top ten list

exchange4media Staff Jun 12, 2020 8:42 AM

According to BARC Week 21 data, while the total number of ad insertions for brands has risen by 12.59%, there are new entrants among the top ten brands too

exchange4media Staff Jun 5, 2020 8:35 AM

Among the new entrants in the BARC top-10 brand category for Week 20 are Mobile Premier League, Lifebuoy Toilet Soap, Star Network and Eno

exchange4media Staff Jun 2, 2020 9:06 AM

The ventilators are being delivered to the Thane Health Department for use in several hospitals across the state

exchange4media Staff May 30, 2020 12:00 AM

Laptops, Notebooks, Petroleum Jelly, Hairdryers & Events/IT are among the top ten categories that stopped advertising in March and April, due to COVID-19

exchange4media Staff May 11, 2020 9:07 AM

As per the report, advertising volume was largely stable in week 16. It dropped merely by 1% as compared to week 15

exchange4media Staff May 1, 2020 8:54 AM

The advertiser has witnessed a 13.94% growth in the total number of insertions in week 15

exchange4media Staff Apr 28, 2020 7:51 AM

Apparao was previously associated with brands such as Hindustan Unilever, Amazon and Godrej Consumer Products Limited

exchange4media Staff Apr 20, 2020 12:10 PM

In March 2020, news genre witnessed a drop of 2% and recorded a total 29% share in ad volume as compared to 31% in February

exchange4media Staff Apr 17, 2020 8:12 AM

HUL launches national mass-communication campaign titled ‘#BreakTheChain / #VirusKiKadiTodo’

exchange4media Staff Apr 8, 2020 4:05 PM

Dey has taken over as Head Communication and Sustainability, Nutrition & Special Projects

Nafisa Shaheen Apr 1, 2020 5:17 PM

The Coronavirus advisory for maintaining hygiene led to a spike in brand insertions in the hand wash or liquid soap category

exchange4media Staff Mar 30, 2020 8:41 AM

There was a 2.1% jump in the number of brands in terms of advertisements as compared to the previous week

exchange4media Staff Mar 24, 2020 8:43 AM

The top ten brands saw a decline of 24.68% in the number of total ad insertions

exchange4media Staff Mar 17, 2020 7:56 AM

The TVC will be featured and distributed across broadcast and online platforms

exchange4media Staff Mar 2, 2020 5:01 PM

Reckitt Benckiser India took the second position with 132883 insertions and ITC stood at number three with 51958 insertions

exchange4media Staff Feb 24, 2020 8:40 AM

The TAM report also shows advertising trends during 2019, with a peak in advertising during the months of April and May due to IPL 12 and also during October due to the festive season

Sonam Saini Jan 20, 2020 9:24 AM

FMCG brand leaders like Suresh Narayanan, Bharat Puri, Nikhil Prasad Ojha & Deepak Iyer spoke about relentless innovation & growth strategies built on sustainability

Christina Moniz Dec 19, 2019 8:59 AM