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Brands like Amazon India, Parle-G, Morris Garages India, FanCode, Treebo Hotels, HDFC Life, MX Player, DreamSetGo, PhonePe, and more, joined the bandwagon
exchange4media Staff Jul 7, 2021 3:30 PM
The campaign recognises everyday heroes while encouraging customers to follow in their footsteps
exchange4media Staff May 25, 2021 12:46 PM
From expediting oxygen procurement to rolling out vaccines to their employees, here is how companies have been supporting India's fight against Covid
Nafisa Shaheen May 10, 2021 8:56 AM
The website has also introduced an exclusive video IP called Sar Utha Ke Jiyo Moments Powered by HDFC Life
exchange4media Staff May 4, 2021 10:28 AM
Conceptualized by Mullen Lowe Lintas, the TVC communicates the benefits and services provided by HDFC ERGO across their plethora of insurance products
exchange4media Staff Mar 27, 2021 4:00 PM
Crafted by Mullen Lintas, the campaign aims to pique the interest of customers planning to buy general insurance
exchange4media Staff Mar 20, 2021 8:25 AM
‘IPL BrandPlay’ will seek to bring alive insights behind the communication and media strategy of successful campaigns that ran during IPL on TV in the past years, from various brand categories
Raushni Bhagia Mar 9, 2021 8:47 AM
The digital out of home campaign for HDFC Life Click 2 Wealth was unveiled at Mumbai and Delhi airports using dynamic ads in sync with the flight schedule
exchange4media Staff Feb 23, 2021 12:36 PM
The campaign will be promoted across multi-media platforms with focus on Television, Digital, DTH, and OOH
exchange4media Staff Feb 20, 2021 9:23 AM
‘Ye Sahi Toh Life Insurance Online Kyu Nahi?’ campaign is aimed at encouraging the audience to shift their life insurance buying process online
exchange4media Staff Feb 6, 2021 8:00 AM
As part of its research activity, the Company connected with existing policyholders to understand their reasons for choosing an HDFC Life term plan
exchange4media Staff Dec 14, 2020 6:54 PM
The campaign will be promoted across social media channels, YouTube and digital platforms to ensure maximum reach and visibility
exchange4media Staff Dec 5, 2020 8:41 AM
The ‘Mooh Band Rakho’ campaign curated by Leo Burnett India aims to increase awareness about cyber frauds and the ways to prevent them
exchange4media Staff Nov 17, 2020 8:54 AM
The likes of Policybazaar, HDFC Bank, Max Life Insurance and AMFI have been seen capitalising on the big-ticket property
Misbaah Mansuri Oct 19, 2020 8:22 AM
The Chief Marketing Officer of HDFC Bank spoke to Naziya Alvi Rahman, Editor, exchange4media, on the festive season, influence of IPL and the pandemic-induced changes in consumer behaviour
Naziya Alvi Rahman Oct 2, 2020 9:04 AM
Customers can avail of over 2,000 hyper-local offers through tie-ups with local merchants across semi-urban and rural locations
exchange4media Staff Oct 1, 2020 1:41 PM
The life insurance company has signed an official sponsorship agreement with the sports news site
exchange4media Staff Sep 24, 2020 11:31 AM
The report released by WPP & Kantar said that the total value of the BrandZ India Top 75 fell by 6 per cent in 2020, shedding $13 billion in value for a total brand value of $215.608 billion
Dipali Banka Sep 18, 2020 5:38 PM
e4m joins hands with Microsoft & InMobi to unveil how search advertising is entering newer realms, its pivotal role in brand advertising campaigns and more
exchange4media Staff Sep 15, 2020 9:12 AM
