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Randhir Singh was India's first shooting gold medallist in the Asian Games
The biggest contributor to ICC revenues in 2025 was the ICC Men’s Champions Trophy, hosted in Pakistan, which alone generated $638.4 million in revenue
e4m Staff May 14, 2026 8:13 PM
Together, they will leverage technology to drive social impact, focusing on tech-for-good initiatives, the company said
e4m Staff Apr 17, 2026 6:27 PM
The league’s launch comes at a crucial time for Indian sports, as kabaddi continues to dominate Haryana’s athletic identity
e4m Staff Nov 24, 2025 3:55 PM
Sessions were designed in smaller group clusters, encouraging focused, peer-driven engagement
The campaign coincides with the debut of the World Para Athletics Championship in India
e4m Staff Sep 25, 2025 2:12 PM
Citroën vehicles will serve as safety cars, participate in dynamic showcases, and feature in choreographed stunt and drift performances
e4m Staff Aug 28, 2025 4:30 PM
Sony will provide advanced imaging technology for news coverage, offer workshops for photographers and children, and set up interactive fan exhibits to enhance the upcoming championships
e4m Staff Aug 18, 2025 2:30 PM
Four gold, three silver and three bronze trophies won across categories at WAN-IFRA event
e4m Staff Jun 20, 2025 2:59 PM
The stylish right-hander, recently crowned ICC Men's Player of the Month for the second time, is building not just a stellar cricketing résumé but also a strong brand persona
Soumya Gawri Apr 16, 2025 1:11 PM
This partnership will help students develop a comprehensive approach to competitive exams by blending academic knowledge with strategic thinking, the company said
e4m Staff Apr 10, 2025 5:23 PM
According to JioHotstar, the India vs New Zealand final achieved a record-breaking 124.2 crore views and a peak concurrency of 6.12 crores
e4m Staff Mar 13, 2025 2:17 PM
According to industry sources, JioStar had set higher ad revenue targets, with initial estimates ranging between ₹1,500 crore and ₹ 1,600 crore
Aditi Gupta Mar 12, 2025 8:25 AM
While the ad rates for India matches were in the range of ₹20-25 lakh per 10-second slot on TV, CTV rates stood at ₹10-15 lakh. On the digital side, ad rates were around ₹500 per CPM
Aditi Gupta Mar 7, 2025 8:45 AM
The show will be presented by Manas Singh with former India Centre Forward, Robin Singh and will witness a host of celebrity guests
The complaint says 1xbet was illegally streaming ICC Champions Trophy matches without permission or licence from Star India
As per BARC data, in the ‘male aged 15 and above’ category, the reach stood at 46 million across urban and rural markets
e4m Staff Feb 28, 2025 9:57 AM
India’s run chase saw an initial surge to 33.8 crore views, holding steady at 36.2 crore views, which represents the total number of times the content was watched
e4m Staff Feb 24, 2025 2:16 PM
The partnership will begin with the high-octane India vs. Pakistan match on February 23, 2025
e4m Staff Feb 21, 2025 6:07 PM
The sponsors are Dream11, Pernod Ricard India, Beam Suntory, Kohler, Birla Opus, Vodafone Idea, ICICI Direct, LIC Housing Finance Limited, Eicher Motors Indira IVF and McEnroe
e4m Staff Feb 19, 2025 1:57 PM
The campaign features Virat Kohli, Rohit Sharma, Jasprit Bumrah, Rishabh Pant, Suryakumar Yadav and Ravindra Jadeja among other cricketing legends
e4m Staff Feb 19, 2025 1:09 PM
As the Title Sponsor of the Match Centre Live, Haier India will feature prominently across all digital platforms
e4m Staff Feb 17, 2025 12:36 PM
The song is sung by Atif Aslam. The music video is a celebration of the diverse culture of Pakistan
Major cricket tournaments on the JioStar Network have reached 77 Mn HD households, 40+ Mn CTV households and 100 Mn premium viewers on handheld devices
NATIVE CONTENT Feb 6, 2025 5:01 PM
The campaign is built on the insight of the ‘Har Match Do-or-Die’ campaign
e4m Staff Jan 31, 2025 12:03 PM
Starting February 19, the ICC Champions Trophy is an unmatched opportunity for brands to leverage the primetime viewing event
NATIVE CONTENT Jan 13, 2025 10:16 AM
With a staggering 13.85 crore gamers and an annual growth rate of 11.82% projected until 2026, the sector shows no signs of slowing down
e4m Staff Dec 20, 2024 8:54 AM
Viewers can tune into the live action on Sony Sports Network and Sony Liv
e4m Staff Sep 2, 2024 11:36 AM
The brands are Hyundai, House of Glenfiddich, Jaquar, Castrol, Kohler, Zepto, Amul, Xiaomi, among others
Chelat became the First Indian to complete the Equestrian World Endurance Championship
exchange4media Staff Sep 4, 2023 2:57 PM
The tournament is scheduled to be held from August 19 to 27
exchange4media Staff Aug 16, 2023 11:34 AM
Created by student Krishang Khandelwal, Champions4Change is a platform that has helped organise and host various fundraising events
exchange4media Staff Jul 3, 2023 7:56 PM
While Star Sports Network has onboarded 15 sponsors, Disney+ Hotstar has got 13; advertisers who couldn’t get TV spots are now buying on digital
Sonam Saini Jun 9, 2023 9:19 AM
15 sponsors come on board with Disney Star and 13 for Disney+ Hotstar
exchange4media Staff Jun 6, 2023 3:10 PM
It is a platform to recognise and learn from urban changemakers, supported by Omidyar Network India
exchange4media Staff Feb 15, 2023 7:36 PM
Esports players hope the victory will bring more opportunities for the next-generation sport and support for nurturing talent
Shantanu David Aug 23, 2022 8:30 AM
Created and conceptualised by Schbang, the campaign celebrates Raksha Bandhan in a fun-filled manner
exchange4media Staff Aug 10, 2022 7:18 PM
Industry players say the Commonwealth Esports Championships is a great opportunity for marketers and advertisers due to the scale and reach of the event
Shantanu David Jul 28, 2022 8:38 AM
Official broadcaster Star Sports has roped in 9 brands for the Grand Slam
exchange4media Staff Jun 29, 2022 1:57 PM
The tournament will be televised on Sony TEN 2 channels between April 29 to May 1
exchange4media Staff Apr 28, 2022 3:26 PM
The campaign, Boost: Game Stamina Ka, has a unique game customized within World Cricket Championship 3
exchange4media Staff Apr 1, 2022 6:55 PM
The finals of the Real Cricket Championship was hosted on March 3
exchange4media Staff Mar 8, 2022 12:34 PM
The annual championship is being held at the International Tennis Centre, Zayed Sports City in Abu Dhabi from 16th-18th December 2021
exchange4media Staff Dec 17, 2021 4:22 PM
The 13th Esports World Championships will be held from November 16-20
exchange4media Staff Nov 15, 2021 1:32 PM
The tournament will take place between November 5, 2021 and November 13, 2021 in Delhi
exchange4media Staff Nov 3, 2021 3:54 PM
The deal with Dream Sports includes FanCode as the Official Broadcast Partner and Dream11 as the Title Sponsor and Official Fantasy Sports Partner
exchange4media Staff Sep 7, 2021 3:12 PM