firework
Priyam Jha?blur=25

Jha's role will revolve around creating compelling thought-leadership content and brand initiatives to propel the company's product and brand philosophy to the right audiences

exchange4media Staff Sep 1, 2021 1:22 PM

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Lucas joins Firework from Verizon Media where he was Global Head of Ad Sales. Prior to Firework, Berzai was former VP, Global Marketing for JW Player

exchange4media Staff Aug 4, 2021 6:46 PM

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The platform's shoppable video experience will be available for users to try out on the 30th June

exchange4media Staff Jun 28, 2021 7:10 PM

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The platform said that the addition of industry thought leaders underscore Firework’s mission to disrupt the monopoly that the big tech walled gardens have on short video web stories content

exchange4media Mumbai Bureau May 20, 2021 6:13 AM

airtel?blur=25

Globally more than 70% of social media users engage with 'Stories' format content in the app ecosystem

exchange4media Staff Mar 31, 2021 6:18 PM

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In his previous role, Sinva headed the digital sales team at ETV and was responsible for the growth of revenue and help drive digital thinking

exchange4media Staff Mar 30, 2021 4:22 PM

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This round of funding was backed by investors GSR Ventures, IDG, Lightspeed, and supported by Sumitomo Corporation, Asahi

exchange4media Staff Mar 25, 2021 12:18 PM

Jio - Firework?blur=25

CEO of Firework India, Sunil Nair said that Jio has created a new category of connected users by bringing the KaiOS ecosystem to India

exchange4media Staff Mar 2, 2021 1:44 PM

vi?blur=25

In a first, the partnership will also allow Vi to access not only Firework’s content from its global studios but also those of its “unique occupational generated content”

exchange4media Staff Dec 23, 2020 12:55 PM

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Through the platform, every creator, publisher and brandcan own their own dedicated pages and start monetizing immediately regardless of the number of followers of the page

exchange4media Staff Aug 20, 2020 12:46 PM

Marco Nadotti?blur=25

While Cindy Novak has been roped in as Head of Firework for Latin America, Peter Lee will be Firework CEO for Japan

exchange4media Staff Jul 29, 2020 11:47 AM

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Among those roped in are 9GAG’s Senior VP & GM Russel Schneider, Taboola News’s Anand Vijayanand, Patientpoint’s Bill Jennings, Evolve Media’s Jason Holland & Tout’s David Parsons

exchange4media Staff Jul 23, 2020 4:27 PM

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The global outreach programme will cover the US, India, Latin America, Europe, Japan and South East Asia

exchange4media Staff Apr 26, 2020 6:00 PM

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This extends Firework's Reveal technology that allows videos to have a 360-degree, horizontal and vertical point of view to the Mi Video users

exchange4media Staff Mar 17, 2020 2:58 PM

applause entertainment firework?blur=25

As part of the partnership, Applause Entertainment will develop ambient content around existing shows and IPs, original content in short format for Firework

exchange4media Staff Feb 20, 2020 12:12 PM

Short format video?blur=25

By embracing TikTok wholeheartedly, the Indian audience has also declared its love for short form video formats, pushing others to venture into the space. But can the market accommodate more players?

Shikha Paliwal Feb 20, 2020 8:32 AM

Sunil Nair?blur=25

Nair shares his vision for the platform and how it aims to hit 100 million Monthly Active Viewers by mid-2020

Shikha Paliwal Jan 23, 2020 1:25 PM

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The innovation will enable real-time interaction between Faye D’Souza and the viewers

exchange4media Staff Jan 23, 2020 12:36 PM