firework
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As part of the partnership, Applause Entertainment will develop ambient content around existing shows and IPs, original content in short format for Firework

exchange4media Staff Feb 20, 2020 12:12 PM

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By embracing TikTok wholeheartedly, the Indian audience has also declared its love for short form video formats, pushing others to venture into the space. But can the market accommodate more players?

Shikha Paliwal Feb 20, 2020 8:32 AM

Sunil Nair?blur=25

Nair shares his vision for the platform and how it aims to hit 100 million Monthly Active Viewers by mid-2020

Shikha Paliwal Jan 23, 2020 1:25 PM

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The innovation will enable real-time interaction between Faye D’Souza and the viewers

exchange4media Staff Jan 23, 2020 12:36 PM

Faye D Souza?blur=25

Firework TV is a short-video social networking platform. Formal announcement likely by next week

Naziya Alvi Rahman Jan 21, 2020 7:33 AM

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This collaboration is in line with Firework’s overall strategy to create a profitable, high-quality, curated content platform

exchange4media Staff Jan 14, 2020 12:17 PM

Firework?blur=25

The Prophets will be responsible to roll out an integrated communication campaign for the brand in India

exchange4media Staff Oct 3, 2019 12:59 PM