e-sports
Hotstar?blur=25

The cricketing action coinciding with the forthcoming festive season gives reach-hungry advertisers a treasure trove of content marketing opportunities to effectively communicate their brand story

exchange4media Staff Sep 15, 2022 12:21 PM

Disney+Hotstar?blur=25

Starting Sep 1, 2021, users can choose from three new subscription plans - Mobile for Rs 499, Super for Rs 899, and Premium for Rs 1499/- per year

exchange4media Staff Jul 28, 2021 8:36 AM

starsquaredPR?blur=25

The announcement was the outcome of a multi-agency pitch process held in May this year

exchange4media Staff Jul 9, 2020 12:39 PM

sonyliv?blur=25

Starting July 8, the channel brings a cluster of live sports tournaments from cricket to basketball

exchange4media Staff Jul 9, 2020 10:11 AM

Sportz?blur=25

Raman, Chief Business Officer, Sportz Interactive, shares how the company is fuelling fandom on the back of digital innovations despite sporting events being on halt

Misbaah Mansuri Jun 16, 2020 9:08 AM

IRS?blur=25

Among the other names who have seen an uptick in readership are -  Filmfare, The Sportstar, Ananda Vikatan, Champak, Balarama and Kumudam

exchange4media Staff May 11, 2020 8:51 AM

RC Challenge Accepted?blur=25

The campaign features Mithali Raj, Harmanpreet Kaur, Veda Krishnamurthy and Virat Kohli, and challenges gender stereotypes in cricket

exchange4media Staff May 14, 2019 8:05 PM

Challenge?blur=25

Cricketers like Mithali Raj, Harmanpreet Kaur, Veda Krishnamurthy and Virat Kohli support Royal Challenge Sports Drink’s campaign

exchange4media Staff Apr 3, 2019 12:07 PM

Pitch Madison Advertising Report 2017: You can't have a successful sporting league without the pipeline: Sundar Raman, Reliance Sports?blur=25

Sundar Raman, CEO of Reliance Sports, delivered a talk on ‘Sports beyond Cricket’ where he shared pointers on how sports in India can advance and how brands can contribute to the cause

exchange4media Staff Feb 17, 2017 8:40 AM

Discovery launches new sports channel, DSPORT?blur=25

With live sports action channel, DSPORT, Discovery Communications diversifies its portfolio in India

exchange4media Staff Feb 7, 2017 1:25 PM

Discovery to unveil the journey of KKR?blur=25

The four-part series, titled 'Living With KKR', will air from February 24 to 27 at 8 pm on Discovery Channel. Cadbury, Tata Motors & Nokia have come on board as sponsors

exchange4media Staff Feb 18, 2014 7:39 PM

We're looking at consumption on devices beyond TV in a big way: Sanjay Gupta?blur=25

The STAR India COO speaks about joining hands with Vodafone to create Vodafone Sports and adds that the core of the partnership is content and its consumption

Abhinav Trivedi Feb 14, 2014 9:07 AM