alpha
Alphabet Inc.?blur=25

Google Services revenue grew 16% to USD 89.6 billion, led by a 19% jump in Search and subscriptions, while YouTube advertising rose 11%

e4m Staff Apr 30, 2026 9:16 AM

big tech?blur=25

Across the four companies, the narrative is clear. AI infrastructure is scaling. Cloud businesses are expanding, capex is ballooning, and demand for AI workloads is finally translating into revenue

Shantanu David Apr 30, 2026 8:16 AM

gen alpha?blur=25

According to the study by Hypercollective, 83.3% of children use digital devices, with smartphones emerging as the dominant screen for 75.7% of kids

e4m Staff Mar 10, 2026 1:19 PM

When Sundar Pichai joined Ravi Shastri in the commentary box?blur=25

While on air, Pichai shared his lifelong connection and love for cricket

Vaishnavi Deshpande Feb 23, 2026 5:13 PM

Big Tech?blur=25

If advertising is funding the present, artificial intelligence is shaping the future. The defining metric of this earnings season is not revenue or profit, but capital expenditure

Anuja Jain Feb 9, 2026 9:02 AM

YouTube revenue crosses $60 billion in 2025?blur=25

Alphabet has disclosed for the first time the video platform’s standalone annual figure, surpassing Netflix’s $45.18 billion

e4m Staff Feb 7, 2026 8:49 AM

Alphabet, Google?blur=25

Alphabets's Q4 performance underlines strength of Google Services while Cloud and subscriptions reshape the tech giant's revenue mix

e4m Staff Feb 5, 2026 1:33 PM

Google?blur=25

Tech major warns that complying with the order before an appeal is heard could expose sensitive commercial information irreversibly

e4m Staff Jan 19, 2026 11:40 AM

Alphabet surges past Apple to $4 trillion ?blur=25

Apple’s decision to deploy Google’s Gemini for Siri powers a sharp re-rating of Alphabet shares

e4m Staff Jan 13, 2026 1:18 PM

Big tech?blur=25

This was not the year Big Tech escaped scrutiny. It was the year scrutiny finally began to harden institutionally, even as the businesses themselves continued to compound

Shantanu David Dec 23, 2025 9:14 AM

e4m Screenage 2025?blur=25

With Gen Alpha already navigating iPads, creator ecosystems and gaming super-highways, a panel of experts explore how brands must rethink communication for the world’s youngest digital natives

e4m Staff Dec 3, 2025 2:37 PM

Gen Alpha panel?blur=25

At the eighth edition of the conference, industry experts will share insights on the topic ‘Marketing to Gen Alpha: What Brands Must Prepare For?’

e4m Desk Nov 24, 2025 2:21 PM

Big tech?blur=25

Earnings of big tech companies signal that the global ad market is consolidating around three overlapping forces: Search, short-form video and retail media

Shantanu David Nov 5, 2025 8:38 AM

YouTube?blur=25

The video giant’s performance marks a 15% year-on-year rise from $8.9 billion last year

e4m Staff Oct 31, 2025 11:39 AM

Google?blur=25

From Search to Cloud, Alphabet’s record quarter reflects how artificial intelligence now drives the company’s most profitable and fast-growing businesses

e4m Staff Oct 30, 2025 10:16 AM

Saurav Banerjee?blur=25

As Co-Founder of Rules Sport Tech and Partner, Special Projects at OneAlphaNorth Capital, Banerjee wears many hats and manages all roles with ease

e4m Staff Aug 20, 2025 10:31 AM

youtube?blur=25

Overall ad revenue for Alphabet, which includes YouTube, Search, and Network, rose 10%

e4m Staff Jul 24, 2025 9:07 AM

youtube india?blur=25

Estimates suggest that anywhere from 65 to 75 percent of YouTube India’s ad revenue comes from mobile

Tasmayee Laha Roy and Shantanu David Jun 10, 2025 8:36 AM

Madison Media Alpha, Zouk?blur=25

The agency has rolled out a multi-touchpoint campaign across IPL, CTV and Digital

e4m Staff May 12, 2025 9:48 AM

google?blur=25

Profits surged to $34 billion, a staggering 46% increase, riding high on a strong ad rebound and cloud momentum

e4m Staff Apr 25, 2025 8:20 AM

Google?blur=25

Google’s Search advertising revenue has climbed 13% to $54 billion

e4m Staff Feb 6, 2025 8:28 AM

2024 Big Tech?blur=25

Industry watchers say 2024’s regulatory actions will act as a wake-up call and push businesses to rethink playbooks while adapting to the changing landscape

Shantanu David Dec 16, 2024 9:01 AM

Gen Alpha?blur=25

The Kantar Kidscan report acknowledges Gen Alpha as a formidable cohort, having gained 'convincing power' as opposed to 'pester power' of kids from a few generations ago

Soumya Gawri Nov 14, 2024 9:52 AM

Google?blur=25

YouTube’s ad revenue hit $8.92 billion as Google continues to expand its video platform's reach

e4m Staff Oct 30, 2024 8:47 AM

Google?blur=25

In light of the anti-trust lawsuit against Alphabet, industry insiders say that the extensive integration of Google's tools in the digital ad workflow leaves little hope for a competitive environment

Shantanu David Aug 20, 2024 8:53 AM

YouTube?blur=25

Google has slashed rebates, which agencies receive in lieu of ad investments, by 25-35%. The tech giant has also revised the slab structure making smaller players ineligible for rebates 

Kanchan Srivastava Jul 30, 2024 8:03 AM

alphabet quarterly results?blur=25

Ad sales in the YouTube division rose 13% to $8.6 billion

e4m Desk Jul 24, 2024 10:34 AM

Madison Media Alpha Pilgrim India?blur=25

The agency will be handling the entire media mandate for the beauty and personal care brand

e4m Staff Jul 15, 2024 9:16 AM

Madison Media Alpha?blur=25

The agency has been working for Sun Bangla and Sun Marathi channels under Sun Network

e4m Staff May 23, 2024 10:59 AM

Gen Alpha marketing?blur=25

Despite having little purchasing power, this cohort has been described as a precocious generation, exerting a major influence on the buying habits of the family

Sohini Ganguly Mar 4, 2024 9:15 AM

alphabet quarterly results?blur=25

YouTube alone raked in $7.95 billion in ad revenues, registering a 12.5% Y-o-Y increase

e4m Staff Oct 25, 2023 4:43 PM

Google?blur=25

The company said ad sales for Google's YouTube video service has increased 4.4%

exchange4media Staff Jul 26, 2023 9:01 AM

Swiggy?blur=25

The new funds are likely to be utilised for growing the platform's quick commerce business

exchange4media Staff May 2, 2023 11:48 AM

Pichai?blur=25

During the earnings call, the Alphabet CEO also said that the company was just beginning its AI journey

exchange4media Staff Feb 3, 2023 11:05 AM

google?blur=25

Sundar Pichai, CEO of Alphabet and Google, says the tech giant will unveil AI-based language models soon

exchange4media Staff Feb 3, 2023 8:33 AM

google?blur=25

CEO Sundar Pichai shares decision with employees in a mail

exchange4media Staff Jan 20, 2023 6:50 PM

google?blur=25

The digital ad sector has been struck by ad budget curbs put into place by companies amid rising inflation and interest rates

exchange4media Staff Oct 26, 2022 3:07 PM

google?blur=25

NBDA has alleged that Google has been free-riding on their content without giving them adequate compensation

exchange4media Staff Oct 13, 2022 9:05 AM

Madison Media Alpha?blur=25

The agency will strategise and manage all forms of media, including outdoor, digital, and traditional media

exchange4media Staff Sep 26, 2022 9:52 AM

Google?blur=25

While Google Search and other advertising revenues were up 14%, YouTube ad revenues increased by 5%

exchange4media Staff Jul 27, 2022 1:15 PM

emerging pr?blur=25

The winners were judged and evaluated on various parameters by an internal jury

exchange4media Staff Jul 21, 2022 4:41 PM

Gen alpha?blur=25

This generation holds a strong command in influencing the purchasing decisions of senior members, and hence, is the next big challenge for marketers

Shantanu David Jun 9, 2022 8:46 AM

Sundar Pichai?blur=25

Publishers in India have long been urging Google to come up with an egalitarian revenue share model

exchange4media Staff May 28, 2022 8:40 AM

Google?blur=25

According to media reports, Google’s parent company has procured documents related to the bid from BCCI

exchange4media Staff May 12, 2022 11:55 AM

CCI?blur=25

The INS has alleged that Alphabet Inc is allegedly abusing its dominant position related to news referral services and Google Ad Tech services, violating Section 4 of the Competition Act, 2002

exchange4media Staff Mar 26, 2022 8:52 AM

dentsuMB Logo?blur=25

The account will be handled out of the agency’s Bangalore office

exchange4media Staff Feb 10, 2022 11:50 AM