advertising-spends

M&E sector likely to recover to current levels & post 33% growth in FY22: KPMG report

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The report on Media and entertainment says that the industry is set to rebound to reach Rs 1,866 billion but implies a loss of around two years of growth due to COVID-19

exchange4media Staff Sep 30, 2020 2:28 PM

Media during times of COVID-19: Amol Dighe

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Guest Column: Amol Dighe, CEO, Madison Media Ultra & Head Investments, says the COVID-19 crisis has brought about significant change to the entire media industry

Amol Dighe Apr 29, 2020 9:26 AM

Pitch Madison Advertising Report 2020 to be unveiled today

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Gear up for one of the most awaited evenings - the unveiling of the Pitch Madison Advertising Report 2020, at the Taj Santacruz, Mumbai

exchange4media Staff Feb 13, 2020 8:38 AM

Network18 consolidated operating revenue stands at Rs 1474 crore in Q3 FY20

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While advertising recovered around the festive season, weakness in macro-environment and sluggish spending by advertisers continued to drag ad revenue down YoY for both News and Entertainment

exchange4media Staff Jan 14, 2020 5:24 PM

Flipkart Internet upped ad spends by 56% in FY19

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The brand spent Rs 1,141 crore in FY19 compared to Rs 731.3 crore in FY18

Misbaah Mansuri Jan 7, 2020 8:44 AM

Pepperfry closes FY19 on the back of advertising spends worth Rs 170 crore

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The online retailer upped its ad spends by over 88% in FY19 when compared to the last fiscal

Misbaah Mansuri Jan 6, 2020 8:43 AM

Edelweiss Tokio Life Insurance to invest 15-20% of marketing budget on ongoing campaign

Abhishek Gupta, Chief Marketing Officer, Edelweiss Tokio Life Insurance?blur=25

Abhishek Gupta, Chief Marketing Officer, Edelweiss Tokio Life Insurance said the organ donation campaign will focus on creating awareness and breaking myths around it

Misbaah Mansuri Nov 6, 2019 8:10 AM

Twitter India's net profit up 108% in FY 2019

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Twitter India's revenue has increased by 31% to Rs 56.9 crore from Rs 43.4 in FY 2019

exchange4media Staff Oct 31, 2019 2:45 PM

Digital share in our total advertising spends is in double digits: Anuj Rustagi, ITC Ltd

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Anuj Rustagi, COO - Chocolates, Confectionery, Coffee & New Categories, Food Division, ITC Ltd, shares insights on launch of Fabelle Trinity - Truffles Extraordinaire and using digital to promote it

Shikha Paliwal Oct 23, 2019 8:55 AM

Pepper Awards: Our AdEx grew from Rs 12,000 cr to Rs 60,000 cr in 10 years: Sam Balsara

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Advertising stalwart and Madison World Chairman, Sam Balsara was the Chief Guest at the Pepper Awards held on May 17 in Kochi

Neethu Mohan May 20, 2019 9:40 AM

Digital Advertising to grow at 32% in India; worth Rs 14,281 cr in 2019: DAN- e4m Report

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Third Dentsu Aegis Network- exchange4media Digital Report unveiled in Mumbai

exchange4media Staff Jan 16, 2019 6:08 PM

HUL YOY quarterly ad spends (unaudited) jump by 22%

HUL YOY quarterly ad spends (unaudited) jump by 22%?blur=25

Advertising and promotion budget (unaudited) for Q4 FY 2015 (Rs. 1,027 crore) up by 22% as compared to Q4 FY 2014 (Rs. 840 crore)

exchange4media Staff May 9, 2015 4:16 PM