videos
COVID-19 videos?blur=25

The videos are embedded within the curriculum as a separate tab that will teach children key precautionary measures like how to wash hands, wear a mask, maintain social distancing & stay indoors

exchange4media Staff May 21, 2021 3:03 PM

Eros Now?blur=25

The film, about a family fighting for survival as a planet-decimating comet nears Earth, will be the first film of ‘First Day, First Show’, a new PVOD offering launched by Eros Now

exchange4media Staff Jan 28, 2021 12:28 PM

mx takatak?blur=25

The app enables users to create short, entertaining videos and share them on the platform

exchange4media Staff Jul 10, 2020 2:04 PM

tiktok?blur=25

TikTok’s parent company ByteDance has posted more than $3 billion dollars in net profit on $17 billion revenue in 2019

exchange4media Staff May 28, 2020 7:03 PM

Bigo and Ventes Avenues?blur=25

BIGO Ads integrates video & audio calling app imo, short-form video platform Likee and other applications

exchange4media Staff Apr 15, 2020 3:05 PM

Short format video?blur=25

By embracing TikTok wholeheartedly, the Indian audience has also declared its love for short form video formats, pushing others to venture into the space. But can the market accommodate more players?

Shikha Paliwal Feb 20, 2020 8:32 AM

TikTok?blur=25

The promotions of the film were through an in-app engagement campaign #DontBeShyAgain and a ‘first-of-its-kind filter’ for users. The campaign clocked more than 550 million views on the platform

exchange4media Staff Nov 29, 2019 5:28 PM

Big Bazaar Diwali?blur=25

The films use Facebook’s new short video format to convey a lot in a very short time and look at different tension points that shoppers have at different parts of a store

exchange4media Staff Oct 22, 2019 1:25 PM

VERTICAL?blur=25

Industry experts say with people preferring to watch content on their phones in a vertical position, marketers have moved onto vertical videos, especially to leverage social media platforms

Dolly Mahayan Sep 3, 2019 8:27 AM

Live streaming- next big thing for marketers?blur=25

Experts say live streaming can invite instant feedback and reactions & the biggest advantage is its authenticity 

Nafisa Shaheen Jul 15, 2019 9:01 AM

NewsPoint?blur=25

The apps will provide services in Music, Spirituality, Cricket, Games, Astro, E-paper, Videos assistant and Viral News

exchange4media Staff Jan 11, 2019 3:06 PM

Priya Varrier?blur=25

From Priya Prakash Varrier's wink, to a daily wager discovered by singer Shankar Mahadevan, here's a list of people whose videos went viral making them overnight social media superstars

exchange4media Staff Dec 11, 2018 9:06 AM

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Darshan Bhatt of GoQuest Digital Studios talks about how branded content is the new future of marketing

Dolly Mahayan Aug 20, 2018 8:53 AM

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Experts from FoxyMoron, WittyFeed and Zirca Digital Solutions tell us how brands are focusing on providing relevant and useful content to audiences instead of merely pitching products or services

Misbaah Mansuri Aug 9, 2018 8:58 AM

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Facebook-owned Instagram introduces IGTV, a new app to upload long-form vertical videos, intensifies competition with YouTube.

Dolly Mahayan Jun 22, 2018 8:56 AM

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Guest Column: Co-founder & Strategy Director at Reptile FX dissects the endless possibilities of how an explainer video can meet various communication objectives

Prashant Pinge Jun 16, 2018 9:55 AM

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Finding creative ways to advertise without interrupting the users is a tough challenge for mobile advertising says, Peng Xu, General Manager, Cheetah Mobile

Dolly Mahayan Mar 7, 2018 8:58 AM

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Decline in fill rates, brand safety concerns and brands moving away from YouTube to Facebook are some factors that have resulted in monetisation dip

Venkata Susmita Biswas Feb 22, 2018 9:00 AM

Ariel's #sharetheload ad most watched in 2016 with 8.6 lakh shares?blur=25

Video ad tech company Unruly has released a list of the most shared Indian ads of 2016. The rankings are a measure of the ad’s online buzz or virality, since they track the volume of active pass-on rather than the passive, paid metric of video viewership

exchange4media Staff Dec 6, 2016 8:11 AM