phd
Skoda

The campaign leveraged DOOH to serve ads based on vehicle recognition in real-time with the help of intelligent ML-AI algorithms

exchange4media Staff Sep 11, 2019 3:58 PM

Streamingwar

Industry experts say while consumers are increasingly opting for OTT services, advertising on these platforms is gaining huge demand

Nafisa Shaheen Sep 5, 2019 8:33 AM

Volkswagen

The 10-minute branded content film is the result of a collaboration of team VW Tiguan, 22feet Tribal Worldwide, PHD India and PowerDrift

exchange4media Staff Aug 17, 2019 8:38 AM

tiktok

According to industry estimates, the account size is pegged to be around Rs 2.5-3 crore

Misbaah Mansuri Aug 14, 2019 7:39 AM

PHD

The appointment is effective immediately and the global media network will work closely with the social platform’s global leadership team in Beijing

exchange4media Staff Aug 6, 2019 7:47 AM

Philippa Brown

Brown, who joins PHD from her role as CEO of Omnicom Media Group UK, succeeds Mike Cooper, who was recently named Group CEO, Omnicom Media Group APAC and EMEA

exchange4media Staff May 8, 2019 4:51 PM

Mike Cooper

Cooper will be responsible for assuring service standards across OMG agencies Hearts & Science, OMD and PHD outside the Americas

exchange4media Staff May 8, 2019 8:30 AM

Zee media

Advertorial: The campaign 'National Agency Opinion Poll' was carried out at top agencies in Delhi, Mumbai, Kolkata and Bangalore

exchange4media Staff May 3, 2019 2:29 PM

TBWAPHD

Through a new integrated agency approach, TBWA\ and PHD will jointly provide overall strategy, creative, media planning and content narrative solutions under one holding group

exchange4media Staff Feb 1, 2019 2:54 PM

Skoda Bloomberg

The series will capture stories of passionate pursuits of individuals and teams across different walks of life

exchange4media Staff Jan 8, 2019 2:07 PM

volkswagen

Reimagines the content to make it more appealing to motorsport-loving audiences, focuses on the technology, teamwork and discipline that goes behind winning races

exchange4media Staff Nov 4, 2018 10:00 AM

Shavon Barua

Guest Column: While reminiscing about the ‘good old days’, Barua, Chief Client Officer at PHD India, also sees the great potential of the present and future for the industry

Shavon Barua Oct 9, 2018 8:11 AM

The new unit will ensure Volkswagen delivers relevant content to consumers as they move through their digital journey to purchasing a vehicle

exchange4media Staff Sep 14, 2018 2:06 PM

PHD has made the appointments to strengthen the leadership team in Delhi to accommodate the demands of growth from North India, including Vivo’s digital mandate win earlier this year

exchange4media Staff Sep 3, 2018 8:55 AM

The incumbent agency is PHD India. Hindustan Unilever's annual ad spend is pegged to be around Rs 2,700-3,000 cr

exchange4media Staff Aug 23, 2018 9:00 AM

Recap is a round-up of all important stories that made headlines during the week

exchange4media Staff Aug 4, 2018 8:53 AM

At PHD India, Bansal is now Chief Executive Officer while Barua is Chief Client Officer

exchange4media Staff Jul 5, 2018 8:54 AM

Responding to Keith Weed’s statement on influencer marketing, PHD senior leadership claims that the agency has invested in technology that generates good quality media inventory and ensures that they do not buy bot traffic.

Naziya Alvi Rahman Jun 21, 2018 8:59 AM

On Day 2 of Cannes Lions 2018, Cooper, Worldwide CEO, PHD Worldwide, and James, author & psychologist, The School of Life, discuss how the obsession with data and technology is reducing creativity

exchange4media Staff Jun 20, 2018 12:26 PM