OpenAI appoints PHD as global media agency of record

This follows OpenAI appointing Kate Rouch as its first Chief Marketing Officer

e4m by e4m Desk
Published: Aug 7, 2025 9:13 AM  | 1 min read
OpenAI, PHD
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OpenAI has picked PHD as its global media agency of record, according to media reports.

PHD is expected to oversee OpenAI’s global media buying and planning responsibilities, helping the company scale its presence across international markets.

Media reports quoted a PHD spokesperson as confirming the news. “We look forward to sharing more work coming out of the partnership in the near future,” the official was quoted in a statement.

This comes close to OpenAI appointing former Coinbase executive Kate Rouch as its first Chief Marketing Officer.

Read more on Kate Rouch 

As per reports, OpenAI has increased its marketing spends with some publications pegging the figure at $1 million for US media.

Published On: Aug 7, 2025 9:13 AM 
Tags Phd OpenAI