pan-masala
Akshay Kumar?blur=25

Experts and brand strategists opine that the actor’s apology over Vimal ad is a PR gimmick as the commercial is not withdrawn despite the controversy

Kanchan Srivastava Apr 25, 2022 8:59 AM

Akshay Kumar?blur=25

In the apology, the actor has said he will be mindful of his future choices

exchange4media Staff Apr 21, 2022 9:01 AM

Akshay Kumar?blur=25

With the actor's past work as the face of the government’s anti-smoking campaign and women’s hygiene products, this association may attract some trolling but won't impact his brand value, say experts

Mansi Sharma Apr 15, 2022 8:51 AM

Tobacco?blur=25

The ad industry, however, opines that the authorities should also consider curbing the root cause of the issue, i.e., the manufacture & sales of such products

Mansi Sharma & Kanchan Srivastava Oct 13, 2021 8:29 AM

kamla pasand?blur=25

While Amitabh Bachchan ending his association with Kamla Pasand may set a new precedent in responsible advertising, ASCI has always been clear about keeping celebs away from pan masala ads

exchange4media Staff Oct 12, 2021 12:31 PM

AjayDevgn?blur=25

From Whirlpool to Bagpiper and Hajmola, the actor has been the face of many big brands

Dolly Mahayan Apr 2, 2019 8:35 AM

barc?blur=25

In the same category, Vimal Elaichi Pan Masala and Bharatiya Janata Party climbed to the top two spots

exchange4media Staff Nov 21, 2018 8:11 AM

Pierce Brosnan campaign aims to break negativity associated with the category: Akhil Jain, Pan Bahar?blur=25

Akhil Jain, CEO, Ashok & Co. Pan Bahar Limited, talks about roping in Pierce Brosnan for what will probably be the most discussed ad campaign this festive season

Simran Sabherwal Oct 12, 2016 8:01 AM

Celebrity endorsements and Pan Masala brands: The debate continues...?blur=25

Recent reports indicate that the Delhi government has written to Bollywood stars not to endorse pan masala brands as they contain potential cancer causing agents, and has requested them to join its Anti-Tobacco Drive.

Sarmistha Neogy Jan 19, 2016 9:05 AM

DS Group appoints Havas Worldwide as creative partner for Tansen Pan Masala?blur=25

Havas Worldwide's Gurgaon office will handle integrated communications for the brand

exchange4media Staff May 19, 2015 3:32 PM

Vimal Pan Masala chooses Yang over Mudra?blur=25

Yang adds Vimal Pan Masala to its list of clients. The incumbent on the account is Mudra Delhi. Size of the business is estimated to be Rs.15 crores.

exchange4media Staff Jan 4, 2012 5:15 PM