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The campaign which went live on the 8th of April 2019 is aimed at urging millions of MSME’s and small business owners to cast and make their vote count

exchange4media Staff Apr 9, 2019 6:40 PM

Amar Ujala hosts Amar Ujala MSME Conclave: Make in UP

Union Minister Kalraj Mishra and the Uttar Pradesh Chief Minister Akhilesh Yadav shared the stage to discuss and ideate ways forward for the sector

exchange4media Staff Oct 14, 2015 3:45 PM

With the new launches we will see the ship turning around, says NP Singh, CEO, MSM

“In the last couple of years, we have started to focus not just on consolidation of existing channels, but also on expanding our bouquet, which is why you have seen a flurry of announcements recently,” says NP Singh

Collin Furtado Oct 12, 2015 8:36 AM

MSM, ESPN join hands to create co-branded TV and digital platforms in India

MSM’s existing Sony KIX sports channel will be rebranded as Sony ESPN and the two companies will launch other new channels in the coming months

exchange4media Staff Oct 8, 2015 2:24 PM

MSM inks multi-year deal with NBCUniversal to screen content on Sony Pix

As a result of this agreement, Sony Pix will now have access to Universal Pictures’ new US theatrical releases, in addition to numerous other titles from the studio’s film catalogue

exchange4media Staff Oct 6, 2015 5:10 PM

Star pulls of signal to DEN, issues ad to DEN subscribers

The ad says switch to another channel if they {DEN Subscribers) are missing their favourite Star channels. The ad also prominently highlights how the DEN viewers are missing the India vs South Africa Cricket Series.

Abid Hasan Oct 6, 2015 8:21 AM

MSM restructures SET leadership team, appoints Danish Khan as Business Head, Anup Vishwanathan as Head Marketing

To fuel growth at Sony Entertainment Television (SET) Channel, MSM has appointed Anshuman Sinha as SVP & Senior Creative Director, and Ritesh Modi as VP & Creative Director

exchange4media Staff Oct 1, 2015 1:00 PM

MSM and BBC Worldwide to launch new channel Sony BBC Earth

Both, the formation of the JV between the two channel networks as well as the launch of Sony BBC Earth is subject to necessary regulatory approvals in India, for which the process is currently underway

exchange4media Staff Sep 17, 2015 4:19 PM

Test cricket ad rate growth stagnates as brand interest wanes

Ad rates for test series cricket matches are estimated at Rs.50,000 - 60,000 per 10 second spot and growth over the years has not picked up. Has the popularity of 20-20 and ODIs rendered test series format unappetising for brands?

exchange4media Staff Aug 27, 2015 8:13 AM

Hathway-MSM imbroglio: MSO in yet another broadcaster feud

As MSM issued a public notice against Hathway, the MSO chose not to renew contract with the broadcaster. Hathway has also been in dispute with other broadcasters in the past. We look into some of them…

exchange4media Staff Aug 24, 2015 7:56 AM

MSM slaps public notice on Hathway; MSO decides not to renew contract with MSM

MSM issued a public notice against Hathway in order to make viewers aware of the unavailability of the channels of MSM and TV Today. In DAS 1 markets, where the contract expires on October 31, 2015, Hathway will offer MSM channels on a-la-carte basis to consumers and not as part of any of the packages, till the expiry of the contract

Abid Hasan Aug 20, 2015 7:46 AM

TDSAT directs Hathway to pay Rs. 14.56 crore to MSM

Hathway and MSM have two separate deals for phase I&II cities. Hathway didn't pay the money for last seven months to MSM. The company approached TDSAT which passed an order for Hathway to pay the money before 31st Oct, 2015

Abid Hasan Aug 19, 2015 8:13 AM

Sony Max 2 breaks even within a year of launch; plans to increase ad rates

The channel has been one of the most successful to come out of the Multi Screen Media (MSM) stable, with the channel aggressively selling its inventory only as far six months ago and managing to get 100% of it sold within a short span of time

exchange4media Staff Aug 6, 2015 9:32 AM

Sony Kix wins telecast rights for LaLiga

The multi-year deal will advance the network’s capacity to hosting the largest football portfolio in the Indian sports broadcasting industry

exchange4media Staff Aug 5, 2015 2:54 PM

Hathway to carry MSM channel’s on a-la-carte basis

Multi Screen Media (MSM) channels will now be available only on a-la-carte basis to Hathway Cable & Datacom subscribers from August 2

exchange4media Staff Jul 27, 2015 8:14 AM

Gaurav Seth resigns from MSM

Gaurav Seth, SVP and Head Marketing, Sony Entertainment Television (SET), who is on a three-month notice period, will be quitting after a seven year stint in the company. This comes on the heels of Danish Khan, former programming head of Star Plus, returning as the business head

exchange4media Staff Jul 23, 2015 8:21 AM

Danish Khan to return to Sony TV as Business Head

Danish Khan, Programming Head of Star Plus, is set to return to his former company Multi Screen Media (MSM). He is expected to join back as the business head of the flagship channel, Sony Entertainment Television (Sony TV).

exchange4media Staff Jul 18, 2015 7:02 PM

How will the exit of CSK and RR affect TV viewership of IPL?

While IPL 8 sailed smoothly, it seems that the ghosts of 2013 spot-fixing scam are still plaguing the cricketing property. With two top teams exiting for a period of two years, the League could see an impact in television viewership

Collin Furtado Jul 15, 2015 10:33 AM

How will the exit of CSK and RR affect TV viewership of IPL?

While IPL 8 sailed smoothly, it seems that the ghosts of 2013 spot-fixing scam are still plaguing the cricketing property. With two top teams exiting for a period of two years, the League could see an impact in television viewership

Collin Furtado Jul 15, 2015 8:46 AM

We have seen 20% plus growth from IPL 6 to IPL 8: N P Singh

Ad revenues earned by MSM during IPL 6 were reportedly estimated at Rs.950 crore. A 20% growth on these ad revenues would take the estimated figure to over Rs.1,100 crore. N P Singh, CEO of MSM talks about IPL’s success in its eighth edition

Collin Furtado Jun 17, 2015 8:26 AM

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