Khatabook launches the ‘Naam Hi Kafi Hain’ campaign on MSME Day?blur=25

The campaign recognizes the power of the ‘name’ of MSME businesses that inculcates a strong sense of trust in customers

exchange4media Staff Jul 9, 2022 8:05 AM


The brand has released a film that gives glimpses into the challenges and ambitions of MSMEs and entrepreneurs

exchange4media Staff Jul 2, 2022 8:27 AM


The anthem celebrates MSMEs’ contribution to India’s growth story

exchange4media Staff Jun 30, 2022 10:30 AM

Nikhil Goel?blur=25

Prior to this, Goel was Head of Lending & Accounts Payable solutions at Global PayEX

exchange4media Staff Feb 23, 2022 2:13 PM


Print & OOH sectors expect tax reliefs, auto sector looks for a boost in the sale & GST relief, and A&M sector demands more power to digital & support for MSMEs from Budget

exchange4media Staff Feb 1, 2022 8:53 AM


The five-day campaign comprises a series of videos and a contest to honour local stores

exchange4media Staff Jun 29, 2021 1:29 PM


The 'Heroes Hamesha' campaign has been conceptualised by DDB Mudra South

exchange4media Staff Jun 26, 2021 9:00 AM


Scheme of Fund for Regeneration of Traditional Industries (SFURTI) is an initiative by Ministry of MSME to promote Cluster development

exchange4media Staff Mar 11, 2021 3:33 PM

YES Bank Campaign?blur=25

With YES MSME as a plank for the campaign, the Bank is creating a multitude of opportunities, partnerships and resources for the segment to drive business outcomes

exchange4media Staff Feb 6, 2021 7:26 AM

TV news?blur=25

With MSMEs in FMCG, education, BFSI, real estate, retail, etc. being selective with their spends, news channels had to live off ads coming in from large corporations in the last six months

Tasmayee Laha Roy Nov 6, 2020 8:38 AM

Nirmala Sitharaman?blur=25

According to industry experts, digital advertising is expected to be a clear winner with MSMEs trusting the medium more than ever to reach out to their target audience

exchange4media Staff May 14, 2020 8:53 AM


The film focuses on small and medium-sized businesses, with the key message that, along with the entire country, stands united with them in these challenging times

exchange4media Staff May 2, 2020 11:42 AM

Dinesh Agarwal IndiaMART?blur=25

At the DAN e4m Digital Advertising Conference, Agarwal, Founder & CEO of IndiaMART, sheds light on the importance of tapping the MSME sector and the adoption of digital among them

exchange4media Staff Jan 24, 2020 8:46 AM


‘Myprotein’ has forayed into the Indian market with a strategic partnership with MSM Retail Pvt Ltd

exchange4media Staff Sep 26, 2019 3:09 PM

Instamojo IAMMSME?blur=25

The campaign which went live on the 8th of April 2019 is aimed at urging millions of MSME’s and small business owners to cast and make their vote count

exchange4media Staff Apr 9, 2019 6:40 PM

Amar Ujala hosts Amar Ujala MSME Conclave: Make in UP?blur=25

Union Minister Kalraj Mishra and the Uttar Pradesh Chief Minister Akhilesh Yadav shared the stage to discuss and ideate ways forward for the sector

exchange4media Staff Oct 14, 2015 3:45 PM

With the new launches we will see the ship turning around, says NP Singh, CEO, MSM?blur=25

“In the last couple of years, we have started to focus not just on consolidation of existing channels, but also on expanding our bouquet, which is why you have seen a flurry of announcements recently,” says NP Singh

Collin Furtado Oct 12, 2015 8:36 AM

MSM, ESPN join hands to create co-branded TV and digital platforms in India?blur=25

MSM’s existing Sony KIX sports channel will be rebranded as Sony ESPN and the two companies will launch other new channels in the coming months

exchange4media Staff Oct 8, 2015 2:24 PM