Skybags and Motivator

The account will be handled by the agency’s Mumbai office and the scope entails both offline and digital media strategy, planning and buying

exchange4media Staff May 27, 2019 12:39 PM

Zee media

Advertorial: The campaign 'National Agency Opinion Poll' was carried out at top agencies in Delhi, Mumbai, Kolkata and Bangalore

exchange4media Staff May 3, 2019 2:29 PM

Mausumi has over 25 years of experience in the field of media, entertainment and advertising

exchange4media Staff Sep 14, 2018 5:58 PM

He is relocating to Dubai to officially join Wavemaker on June 10; his previous role at GroupM was Managing Director of Motivator

exchange4media Staff May 8, 2018 3:28 PM

The agencies will be involved in digital media strategy, planning and buying along with content creation and design work across all social media platforms

exchange4media Staff Oct 9, 2017 3:46 PM

Are Indian advertisers ready to combat Methbot?

Since December, the US online video advertising ecosystem has been losing around $3-5 million a day in ad revenue due to an extensive fraud ad network called Methbot, which is targeting premium video inventory. Is India ready to combat a scam of this scale?

Abhinna Shreshtha Jan 18, 2017 8:11 AM

'Mangaaoo dil se' campaign by Motivator launches in Mumbai

First phase of campaign for startup highlights food as an experience

exchange4media Staff Jan 14, 2017 8:41 AM

Guest column: 2016: Movement towards Solutions Neutrality is helping forge new partnerships, new skills: Rabe Iyer, Motivator

Rabe Iyer, Managing Director, Motivator, on how Solutions Neutrality is a neutral and open approach to building solutions to marketing objectives that are not limited to conventional media strategies and the key industry trends in the coming year

Rabe Iyer Dec 30, 2016 7:55 AM

Motivator extends operations to Chennai, aims to tap into 100 crores business

The expansion into the Chennai market is expected to add business of over 100 crores for Motivator and is an integral part of the growth plans for the agency

exchange4media Staff Jun 1, 2016 12:17 PM

Zahid Shaikh, Ex CMO Pantaloons joins Motivator to head its South Operations

In this role, he will focus on three key areas – building a comprehensive product portfolio, drive growth and enhance capability in Data, CRM, retail, marcom effectiveness and business performance

exchange4media Staff Apr 1, 2016 12:38 PM

Motivator appoints Maulshree Joshi as National Creative Director

Joshi would be reporting to Rabe Iyer, MD, Motivator. She will work closely with business teams and senior client leads

exchange4media Staff Nov 20, 2015 7:46 AM

Rajiv Khurana joins Motivator as National Head, Business Development and Partnerships

In this role, he will actively work to build business development programs and identify strategic business verticals and categories that Motivator local offices can take forward. He has also been appointed as the General Manager for Motivator, North

exchange4media Staff Nov 5, 2015 8:39 AM

 Pepperfry appoints GroupM’s Motivator as Media AOR

The account of the Mumbai-based Pepperfry is estimated to be approximately Rs 80-100 crores

exchange4media Staff Aug 4, 2015 11:16 AM

Motivator hires Neilsen's Kavita Acharekar as Client Leader

With nearly 10 years of experience, Acharekar would be leading client relationships across Motivator Mumbai's key businesses

exchange4media Staff Jun 12, 2015 1:27 PM

Digital media is the way forward for realtors, say experts

Google’s Shashi Tripathi considers digital media as the most cost-effective media for the real estate sector, while GroupM Motivator’s Trishul Bhumkar feels digitised property ads can help realtors achieve maximum reach

exchange4media Staff Jul 12, 2014 10:00 AM

V Narayanan moves from Maxus to Motivator as Chief Growth Officer

Narayanan will be responsible for driving strategy for the north region and new business development nationally. Prior to the promotion, he was General Manager, North, Maxus

exchange4media Staff Jun 9, 2014 8:18 AM

"One year down the line, I can say my life has definitely changed in more ways than one"

The GroupM CEO shares his immense belief in youth imparting valuable lessons, his new role having changed his life, his take on competition, digital contributions growing by 50% and more

Priyanka Mehra Mar 10, 2014 9:08 AM