Mausumi Kar: Steering strategic growth and leadership at Motivator India

With over 25 years of experience spanning media, entertainment, and advertising, Mausumi Kar stands as a seasoned leader in India’s dynamic media ecosystem. Currently serving as the Managing Director at Motivator (GroupM Media India Pvt. Ltd), Mausumi brings a robust track record of driving business growth, fostering client relationships, and leading innovative communication strategies designed to deliver both organic and inorganic revenue success.

At Motivator, which she has helmed since 2018, Mausumi continues to lead with a focus on media-agnostic planning and strategic excellence, ensuring that clients receive tailored, high-impact solutions across an evolving market landscape. Her leadership philosophy centers around developing motivated teams and building enduring partnerships with some of the most prestigious brands, both global and Indian.

Mausumi’s GroupM journey extends beyond Motivator. As Managing Partner, she was entrusted with heading the independent business unit for Bharti Airtel within GroupM, reporting directly to the WPP Country Manager and CEO of GroupM South Asia. This rare global setup underscored her ability to manage distinct P&Ls while driving strategic outcomes.

Earlier, as General Manager – Digital Partnerships and Growth, Mausumi played a pivotal role in advancing GroupM India's digital ambitions, including stewarding key alliances such as the GroupM-Google partnership.

Her prior experience includes leadership roles at Maxus and ESPN, adding depth to her expertise in brand management, communication planning, consumer insights, digital strategy, and execution.

Through her enduring career, Mausumi continues to shape the future of media with foresight, innovation, and impact.