Mausumi Kar?blur=25

Guest Column: Mausumi Kar, Managing Director, Motivator, writes on how the society has a huge role in dictating the larger narrative on gender

Mausumi Kar Mar 21, 2022 2:10 PM

Mausumi Kar?blur=25

Kar tells us that the agency’s focus on emerging brands has resulted in what could possibly be its best year yet

Christina Moniz Nov 11, 2021 8:08 AM

motivator india?blur=25

The agency will manage offline and online media for the dairy service platform

exchange4media Staff Sep 1, 2020 12:19 PM


Mausumi has over 25 years of experience in the field of media, entertainment and advertising

exchange4media Staff Sep 14, 2018 5:58 PM

Is regional really the new national for print media??blur=25

Even as major publishers are going regional in a big way, the IRS presents a different picture with regional dailies seeing decline in the last four quarters

Abid Hasan Apr 9, 2013 11:05 PM

Do news channels ride on brand name??blur=25

Media experts feel that anchors become the face of the news channel and draw the viewers, along with the credibility of news & views presented

Abid Hasan Apr 8, 2013 8:36 PM

Maxus India begins work on ABT Associates (USAID)?blur=25

Following a multi-agency pitch, ABT Associates (USAID) has appointed Maxus India for its media campaign under USAID’s Market Based Partnerships for Health project. The media campaign will centre on promoting the ‘Sathiya’, ‘DMPA’ and ‘Sathi Bachpan Ke’ activities in Uttar Pradesh, Jharkhand and Uttarakhand.

Noor Fathima Warsia Sep 28, 2011 8:39 AM

Maxus India adds Greenpeace India media business to its kitty?blur=25

Greenpeace, the global organisation that aims to protect and conserve the environment, has appointed Maxus India as its media AOR on its business in India. The business will be handled out of Delhi. Greenpeace has already initiated the 10-10-10 project with Maxus as its agency.

exchange4media Mumbai Bureau Nov 13, 2010 7:32 AM