Named ‘The Homecoming Project’, the initiative reimagines India Gate and places the name of all 74, 187 martyrs on it

exchange4media Staff Aug 13, 2019 3:02 PM

Amazon Google

The renewed collaboration between Amazon and Google will prove to be greatly beneficial to brands

Shreshtha Verma Jul 15, 2019 8:12 AM

gaana zee5

Users of both platforms will benefit from the library of ZEE5 comprising movies, original shows and TV shows, and Gaana’s music library

exchange4media Staff Feb 12, 2019 11:12 AM


&flix is all set to air the film on January 13, 2019, on Sunday at 9 PM

exchange4media Staff Jan 10, 2019 1:48 PM


The digital campaign moulded by FoxyMoron will be seen across the brand’s social media platforms including Facebook, Instagram and LinkedIn.

exchange4media Staff Oct 8, 2018 1:41 PM

Wavemaker India

Wavemaker, the media, content, and technology agency from GroupM, created from the merger of Maxus and MEC, will manage the offline media communications buying and planning for the brand Bisleri Fonzo.

exchange4media Staff Mar 22, 2018 10:40 AM

Mahindra Lifespaces

With the Joyful Homecomings campaign, Mahindra Lifespaces is sparking meaningful conversations and giving people the chance to own a home at just Rs.1

exchange4media Staff Mar 17, 2018 8:57 AM

The brand will go live locally as the merger completes in each country, to be finalised by January 2018

exchange4media Staff Sep 7, 2017 4:00 PM

This is among the highest brand associations for a Hollywood film in India with a slew of brands like Dell, Disney and OPPO tying up with the recent release

Misbaah Mansuri Jul 8, 2017 8:00 AM

MEC India bags media mandate for NMIMS

MEC India has won the mandate to handle all media buying and planning for NMIMS Global Access School for Continuing Education (NGA - SCE)

exchange4media Staff Jun 22, 2017 9:35 AM

Flashed Yesterday: GroupM announces portfolio reorganisation; Maxus, MEC merged

Maxus will continue to operate as an agency brand in India with the support of the newly formed global agency as well as the GroupM network

exchange4media Staff Jun 2, 2017 5:37 PM

AliveNow, MEC create chatbot for Mercedes

AliveNow& MEC launch India’s first automobile Messenger chatbot for Mercedes’ 50 years of AMG

exchange4media Staff May 9, 2017 3:29 PM

MEC named 2016 Media Agency Partner of the Year, Americas, by Adobe

The accolade recognizes MEC’s commitment to create data-driven and innovative brand communication and celebrates the work that MEC and Adobe delivered together in 2016

exchange4media Staff Mar 23, 2017 11:16 AM

MEC India wins media mandate for Corvi LED

The agency will manage all traditional and digital media outlets; the account will be handled by the Mumbai team

exchange4media Staff Mar 9, 2017 8:18 AM

MEC challenges industry with 'Brave Your Bias' effort at Advertising Week, New York

Debuting at New York’s Advertising Week, “Brave Your Bias” implores people to uncover inherent personal biases and understand how to counter-act against them

exchange4media Staff Sep 27, 2016 8:57 AM