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Dabur, Vim, Sunfeast, Brooke Bond & Patanjali join the Billion CRP club this year; COVID- 19 does not upset top brands’ growth

exchange4media Staff 3 hours ago

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The findings from the fifth wave of Kantar’s COVID-19 Barometer global study tracked people’s attitudes, behaviours and expectations across more than 50 markets

exchange4media Staff Jun 16, 2020 2:21 PM

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The new report maps out the four phases of market recovery in the new normal and predicts trends by analysing current & past consumer behaviour

Sanstuti Nath Jun 16, 2020 8:14 AM

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According to the report, in China and Argentina, news viewership has almost doubled in 2020 compared to 2019

exchange4media Staff May 28, 2020 8:24 AM

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The global study also talks of an era of value-consciousness and a move towards local consumption

exchange4media Staff May 14, 2020 2:23 PM

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According to the report released by Kantar, about 84% of users access the Internet for entertainment purposes

exchange4media Staff May 6, 2020 12:01 PM

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According to the Kantar report 'Waiting is Part of Intense Living', this is also the time for storytellers & brands to practice introspection to rethink the new 'Need-Want' matrix that will emerge

exchange4media Staff Apr 25, 2020 9:13 AM

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Despite the overall low sentiments, the report says at least 55% of businesses are looking at leveraging opportunities to better their businesses in the current scenario

exchange4media Staff Apr 22, 2020 2:17 PM

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Kantar’s COVID-19 Barometer India study has been conducted among 1100+ samples across 19 cities and 15 states

exchange4media Staff Apr 7, 2020 1:08 PM

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The report ‘Media in the time of Covid-19’ says big brands should continue leading the media landscape if they don’t want to be ambushed by smaller and bolder players

exchange4media Staff Mar 28, 2020 10:29 AM

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According to The Reykjavik Index for Leadership survey, India’s acceptability of both men and women in leadership positions for defence is higher than the global average

Anjali Thakur Feb 28, 2020 8:34 AM

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While Profit After Tax stood at £707 million, WPP recorded £1561 million as operating profit in Q4

exchange4media Staff Feb 27, 2020 2:24 PM

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Kantar and VTION’s OTT Audience Measurement Insights also noted that audio streaming thrived in markets where radio listening habit was not strong

exchange4media Staff Feb 24, 2020 5:34 PM

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The sale proceeds of Kantar AUNZ have been used to reduce gearing, return funds to shareholders through a special dividend and invest in the group’s new growth strategy, the financial report says

exchange4media Staff Feb 24, 2020 11:03 AM

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The trends also revealed that for 22% of Indians, plastic wastage is the top concern environmentally – significantly higher than the global average of 15%

exchange4media Staff Feb 12, 2020 12:22 PM

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eCommerce On helps clients build on a foundation of understanding of the sector through four key areas from the shopper’s point of view

exchange4media Staff Feb 5, 2020 12:41 PM

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The study is based on interviews with over 7,500 youngsters across metros and mini metros

exchange4media Staff Dec 19, 2019 2:08 PM