isha-kapoor
banned ads?blur=25

Gen-secretary Manisha Kapoor said that while offensive ads are flagged or removed as per consumer sentiments, ASCI considers the viewpoints of ordinary citizens not those of hypersensitive individuals

Kanchan Srivastava Oct 28, 2021 11:27 AM

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While Amitabh Bachchan ending his association with Kamla Pasand may set a new precedent in responsible advertising, ASCI has always been clear about keeping celebs away from pan masala ads

exchange4media Staff Oct 12, 2021 12:31 PM

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The paid service is open to all members and non-members of ASCI and can be used by the advertisers and agencies during the pre-production phase of the campaigns

Mansi Sharma Sep 22, 2021 7:46 AM

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e4M Influencer Marketing Conference: Editor Naziya Alvi Rahman spoke to Manisha Kapoor, Lakshmi Balasubramanian, Sagar Pushp, Viraj Sheth, Shahir Muneer and Vikram Kari

exchange4media Staff Sep 18, 2021 9:00 AM

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Experts compile a definitive rule book to avoid moment marketing faux pas

Mansi Sharma Aug 18, 2021 8:43 AM

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The advertising body noted that it processed 6149+ complaints, and achieved 97% compliance rate from advertisers between 2020 and 2021

exchange4media Staff Jul 26, 2021 10:44 AM

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ASCI is looking into the issue after identifying it as an 'emerging area of concern'

exchange4media Staff Jul 23, 2021 4:07 PM

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ASCI had organised a social media roundtable to talk about the success of its influencer guidelines and discuss the way ahead

exchange4media Staff Jul 1, 2021 8:56 AM

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ASCI Secretary-General Manisha Kapoor addresses all the FAQs of the Influencer Guidelines and the process behind the formulation of the rules

Mansi Sharma May 31, 2021 9:00 AM

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Set up by the European Advertising Standards Alliance in 2008, ICAS is a global platform of self-regulatory organisations

exchange4media Staff May 12, 2021 11:43 AM

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A panel of the industry's brightest female minds discusses why advertising today needs to realistically reflect the changes in the world and challenge stereotypes

Misbaah Mansuri Mar 31, 2021 8:54 AM

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The study, GenderNext, is the first of several initiatives ASCI will undertake in 2021 as part of a year-long focus on gender

exchange4media Staff Mar 26, 2021 11:38 AM

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Manisha Kapoor, Secretary General, ASCI, opens up about the body’s guidelines for social media influencers, what's in it for brands, and more

Misbaah Mansuri Feb 22, 2021 8:29 AM

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Kapoor, Secretary-General, ASCI, shared that the council intends to use social media significantly as a part of its 2021 awareness campaign

Misbaah Mansuri Feb 10, 2021 8:33 AM

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ASCI in touch with gaming companies & their representatives for inputs on fair and effective gaming guidelines, Secretary-General Manisha Kapoor tells e4m

Javed Farooqui Nov 26, 2020 7:44 AM

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ASCI has also upheld misleading ad claims made on various digital platforms

exchange4media Staff Nov 12, 2020 12:20 PM

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Kapoor has been part of ASCI’s Consumer Complaints Council for the past five years

exchange4media Staff Aug 31, 2020 12:24 PM

Chimpz?blur=25

Isha Kapoor is Digital Integration Lead and Pratheek Rao will be Creative Director

exchange4media Staff Oct 24, 2019 4:16 PM