The collapse of referral certainty is forcing publishers to rethink what digital media businesses should look like in an AI-first internet

Kanchan Srivastava May 25, 2026 9:04 AM

Wavemaker will also handle Reckitt India’s E-Commerce media mandate

e4m Staff Jan 7, 2026 11:29 AM

Nakra is appointed as Technology Sector Leader and Sethi as Media, Sports and Entertainment Sector Leader

e4m Staff Nov 11, 2025 2:07 PM

e4m was the first to report about it in September

e4m Staff Nov 6, 2025 3:25 PM

Saksham Kohli has worked with agencies including Ogilvy, Publicis, FCB Ulka, and Cheil Worldwide

e4m Staff Oct 29, 2025 11:28 AM

Speaking at the CII Dakshin South India Media & Entertainment Summit 2023, the I&B minister stated that the Indian M&E sector is estimated to reach the target of US $70 billion by the year 2030

exchange4media Staff Apr 21, 2023 8:35 AM