india-media

The next race for India’s media agencies: Trusted data for the AI era

India's Media Agencies Race for Trusted Data in the AI Era?blur=25

Rohiet Ghildyaal, AVP of Business Development for APAC at Eyeota, a Dun & Bradstreet company, writes agencies need to prove their data can be trusted at speed, across channels, and complex ecosystems

NATIVE CONTENT Jul 14, 2026 10:03 AM

Reliance-Disney JV gets fresh Rs 123 crore capital infusion as losses narrow

Reliance-Disney JV gets fresh Rs 123 crore capital infusion as losses narrow?blur=25

With this latest investment, Disney's cumulative investment in JioStar India stands at Rs 3,970 crore

e4m Staff Jul 1, 2026 1:37 PM

Cheil ropes in Havas to handle Samsung India's Rs 300-crore ATL media business

Havas Media Takes Charge of Samsung India's Rs 300-Crore ATL Business?blur=25

The move reflects an increasingly common collaboration model in India's advertising ecosystem, where lead agencies partner with specialist media networks to deliver large, integrated mandates

Imran Fazal Jun 26, 2026 1:46 PM

Air India hands media planning and buying mandate to Dentsu

Air India?blur=25

The account was previously handled by Initiative, part of IPG Mediabrands

e4m Staff Jun 24, 2026 2:34 PM

Reliance Industries' media and entertainment business delivers Rs 3,434 cr profit in FY26

JioStar?blur=25

JioStar's average monthly active users on JioHotstar rose 48% year-on-year to 451 mn, while its television network reached 389 mn daily active viewers across entertainment and sports channels

e4m Staff Jun 19, 2026 3:34 PM

Pernod Ricard India initiates media agency review

Pernod Ricard India Launches Media Review Process?blur=25

Pernod Ricard India's marketing spends stood at nearly Rs 864 crore in FY25

Imran Fazal Jun 8, 2026 1:37 PM

Samsung's Surprise Media Move: Why integration may have trumped scale

Samsung Chooses Cheil India for Integrated Media Strategy?blur=25

Guest Column: Communication Consultant Ganapathy Viswanathan writes on how Cheil has spent years within the Samsung ecosystem & understands the brand’s processes, product hierarchy & priorities

Ganapathy Viswanathan Jun 4, 2026 10:02 AM

Videos, Events, B2B Services & Bot Paywalls: Publishers rewrite playbook amid traffic loss

Videos, Events, B2B Services & Bot Paywalls: Publishers rewrite playbook amid traffic loss?blur=25

The collapse of referral certainty is forcing publishers to rethink what digital media businesses should look like in an AI-first internet

Kanchan Srivastava May 25, 2026 9:04 AM

Reckitt India retains integrated media mandate with WPP Media

WPP Media retains integrated media mandate for Reckitt India?blur=25

Wavemaker will also handle Reckitt India’s E-Commerce media mandate

e4m Staff Jan 7, 2026 11:29 AM

PwC India ropes in Navnit Nakra and Rajesh Sethi

PwC India appoints Navnit Nakra and Rajesh Sethi?blur=25

Nakra is appointed as Technology Sector Leader and Sethi as Media, Sports and Entertainment Sector Leader

e4m Staff Nov 11, 2025 2:07 PM

Marico awards media mandate to PHD India

PHD India wins Marico media account after multi-agency pitch?blur=25

e4m was the first to report about it in September

e4m Staff Nov 6, 2025 3:25 PM

Saksham Kohli takes charge as President of FCB Neo

Saksham Kohli Appointed President of FCB Neo?blur=25

Saksham Kohli has worked with agencies including Ogilvy, Publicis, FCB Ulka, and Cheil Worldwide

e4m Staff Oct 29, 2025 11:28 AM

S4 Capital’s Monks ropes in Niranjan Singh as Head of Media - India

Niranjan Singh Joins Monks India as Head of Media?blur=25

Prior to Monks, Singh served as Head of media for LEGO APAC & Amazon Prime Video SEA at IPG Initiative

e4m Staff Sep 29, 2025 5:11 PM

India should become the content hub of the world: Anurag Thakur

Anurag Thakur?blur=25

Speaking at the CII Dakshin South India Media & Entertainment Summit 2023, the I&B minister stated that the Indian M&E sector is estimated to reach the target of US $70 billion by the year 2030

exchange4media Staff Apr 21, 2023 8:35 AM