The #DishaForAurelia campaign was executed over 8 weeks – 17th September to 22nd November

exchange4media Staff 01-March-2019

The Valentine’s Day posts soon got a #PlotTwist with both of them revealing the identity of their true love - beverage brand Pepsi®

exchange4media Staff 15-February-2019

Issuing an apology before deleting the erroneous social media post can restrict the damage to the image of the brand and the influencer, say experts

Dolly Mahayan 05-February-2019

The campaign was launched internationally by PUMA’s global brand ambassador Selena Gomez

exchange4media Staff 13-April-2018